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Successive changes in leadership in the worldwide mobile phone industry: The role of windows of opportunity and firms’ competitive action

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  • Giachetti, Claudio
  • Marchi, Gianluca

Abstract

We take a historical perspective to gain insight into the determinants of changes in industrial leadership in the global mobile phone industry from the beginning of the 1980s to 2012. The theoretical foundation of our analysis is (a) the concept of ‘windows of opportunity’ proposed by industry evolution studies, i.e. changes in the technological, regulatory and consumer demand environment offering latecomers the opportunity to overtake leading rivals, and (b) the concept of ‘action aggressiveness’ proposed by the competitive dynamics literature, i.e. the extent to which a firm forcefully takes a large number and a wide variety of actions to outperform its competitors. We show that the potential for leadership changes is greater for firms that are able to undertake ‘aggressive’ competitive actions at the time when ‘significant’ windows of opportunity are open. In particular, we analyze the determinants of two leadership changes: (1) in the second half of the 1990s, when the US giant Motorola lost its number one position, dethroned by its Finnish competitor Nokia; and (2) in the first half of the 2010s, when Samsung of South Korea caught up with Nokia.

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  • Giachetti, Claudio & Marchi, Gianluca, 2017. "Successive changes in leadership in the worldwide mobile phone industry: The role of windows of opportunity and firms’ competitive action," Research Policy, Elsevier, vol. 46(2), pages 352-364.
    • Handle: RePEc:eee:respol:v:46:y:2017:i:2:p:352-364
    DOI: 10.1016/j.respol.2016.09.003
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    2. Landini, Fabio & Lee, Keun & Malerba, Franco, 2017. "A history-friendly model of the successive changes in industrial leadership and the catch-up by latecomers," Research Policy, Elsevier, vol. 46(2), pages 431-446.
    3. Zhang, Gupeng & Wang, Xiao & Duan, Hongbo & Zheng, Leven J., 2021. "How do new entrants’ pre-entry technological backgrounds impact their cross-industry innovation performances? A retrospective study of the mobile phone vendors," Technovation, Elsevier, vol. 100(C).
    4. Elisabet Garrido & Claudio Giachetti & Juan P. Maicas, 2023. "Navigating windows of opportunity: The role of international experience," Strategic Management Journal, Wiley Blackwell, vol. 44(8), pages 1911-1938, August.
    5. Yoon, Jungsub & Lee, Jeong-Dong & Hwang, Seogwon, 2022. "Episodic change: A new approach to identifying industrial transition," Technovation, Elsevier, vol. 115(C).
    6. Peili Yu & Junguo Shi & Bert M. Sadowski & Önder Nomaler, 2020. "Catching Up in the Face of Technological Discontinuity: Exploring the Role of Demand Structure and Technological Regimes in the Transition from 2G to 3G in China," Journal of Evolutionary Economics, Springer, vol. 30(3), pages 815-841, July.
    7. Gerges-Yammine, Rand & Ter Wal, Anne L.J., 2023. "Firm exit from open multiparty alliances: The role of social influence, uncertainty, and interfirm imitation in collective technology development," Research Policy, Elsevier, vol. 52(4).
    8. Yongyoon Suh & Yongtae Park, 2018. "Identifying and structuring service functions of mobile applications in Google’s Android Market," Information Systems and e-Business Management, Springer, vol. 16(2), pages 383-406, May.
    9. Dolata, Ulrich, 2017. "Technological innovations and the transformation of economic sectors: A concise overview of issues and concepts," Research Contributions to Organizational Sociology and Innovation Studies, SOI Discussion Papers 2018-01, University of Stuttgart, Institute for Social Sciences, Department of Organizational Sociology and Innovation Studies.
    10. Giachetti, Claudio & Li Pira, Stefano, 2022. "Catching up with the market leader: Does it pay to rapidly imitate its innovations?," Research Policy, Elsevier, vol. 51(5).
    11. Kwak, Kiho & Kim, Namil, 2022. "Industrial Leadership Changes without Technological Discontinuity: Modularization, Institution-Led Market Discontinuity, and Market Development Strategy," Technological Forecasting and Social Change, Elsevier, vol. 180(C).
    12. Yuzhe Miao & Jaeyong Song & Keun Lee & Chuyue Jin, 2018. "Technological catch-up by east Asian firms: Trends, issues, and future research agenda," Asia Pacific Journal of Management, Springer, vol. 35(3), pages 639-669, September.
    13. Giachetti, Claudio & Mensah, Deborah Tiniwah, 2023. "Catching-up during technological windows of opportunity: An industry product categories perspective," Research Policy, Elsevier, vol. 52(2).
    14. Lee, Keun, 2019. "Economics of Technological Leapfrogging," MPRA Paper 111034, University Library of Munich, Germany.

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