IDEAS home Printed from https://ideas.repec.org/a/eee/jobuve/v22y2024ics2352673424000416.html
   My bibliography  Save this article

Innovative yet Costly: The dual role of bricolage in new venture internationalization

Author

Listed:
  • Milanov, Hana
  • Fernhaber, Stephanie A.
  • Terjesen, Siri
  • Ruehl, Stefan

Abstract

While emerging evidence suggests that bricolage may contribute to new venture internationalization by helping overcome situations of resource scarcity, the limitations or “dark side” of bricolage have been overlooked. We present a competitive mediation framework, in which bricolage is hypothesized to have both (1) a positive effect on new venture internationalization through innovativeness and international aspirations, as well as (2) a negative effect through operating costs and international aspirations. Using a sample of 344 Australian new ventures from the four-year longitudinal CAUSEE study, the results support our hypotheses. Over time, however, the negative effect dissipates and only the positive mediated effect remains. Our work contributes quantitative evidence of competing mediation mechanisms to largely exploratory research on bricolage and internationalization and answers calls for longitudinal examinations of new venture internationalization. In doing so, we join a broader conversation on the complex relationship between bricolage and new venture outcomes and point out opportunities for further research on new venture internationalization.

Suggested Citation

  • Milanov, Hana & Fernhaber, Stephanie A. & Terjesen, Siri & Ruehl, Stefan, 2024. "Innovative yet Costly: The dual role of bricolage in new venture internationalization," Journal of Business Venturing Insights, Elsevier, vol. 22(C).
    • Handle: RePEc:eee:jobuve:v:22:y:2024:i:c:s2352673424000416
    DOI: 10.1016/j.jbvi.2024.e00489
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S2352673424000416
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jbvi.2024.e00489?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Milanov, Hana & Fernhaber, Stephanie A., 2014. "When do domestic alliances help ventures abroad? Direct and moderating effects from a learning perspective," Journal of Business Venturing, Elsevier, vol. 29(3), pages 377-391.
    2. Reypens, Lina & Bacq, Sophie & Milanov, Hana, 2021. "Beyond bricolage: Early-stage technology venture resource mobilization in resource-scarce contexts," Journal of Business Venturing, Elsevier, vol. 36(4).
    3. Williams, David W. & Crook, T. Russell, 2021. "Unpacking the age at initial internationalization-performance relationship: A meta-analytic investigation," Journal of Business Venturing Insights, Elsevier, vol. 15(C).
    4. Jill Kickul & Mark Griffiths & Sophie Bacq & Niharika Garud, 2018. "Catalyzing social innovation: is entrepreneurial bricolage always good?," Entrepreneurship & Regional Development, Taylor & Francis Journals, vol. 30(3-4), pages 407-420, March.
    5. Hashai, Niron & Zahra, Shaker A., 2022. "A double-edged sword? Founder Teams' Prior International Experience and INV International Scale-up," Journal of World Business, Elsevier, vol. 57(2).
    6. Salunke, Sandeep & Weerawardena, Jay & McColl-Kennedy, Janet R., 2013. "Competing through service innovation: The role of bricolage and entrepreneurship in project-oriented firms," Journal of Business Research, Elsevier, vol. 66(8), pages 1085-1097.
    7. Stenholm, Pekka & Renko, Maija, 2016. "Passionate bricoleurs and new venture survival," Journal of Business Venturing, Elsevier, vol. 31(5), pages 595-611.
    8. Chandler, Gaylen N. & Hanks, Steven H., 1994. "Market attractiveness, resource-based capabilities, venture strategies, and venture performance," Journal of Business Venturing, Elsevier, vol. 9(4), pages 331-349, July.
    9. A. M. Bojica & J. M. Ruiz Jiménez & J. A. Ruiz Nava & M. M. Fuentes-Fuentes, 2018. "Bricolage and growth in social entrepreneurship organisations," Entrepreneurship & Regional Development, Taylor & Francis Journals, vol. 30(3-4), pages 362-389, March.
    10. Erkko Autio, 2005. "Creative tension: the significance of Ben Oviatt's and Patricia McDougall's article ‘toward a theory of international new ventures’," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 36(1), pages 9-19, January.
    11. Garud, Raghu & Karnoe, Peter, 2003. "Bricolage versus breakthrough: distributed and embedded agency in technology entrepreneurship," Research Policy, Elsevier, vol. 32(2), pages 277-300, February.
    12. Natasha Evers & Colm O’Gorman, 2011. "Improvised internationalization in new ventures: The role of prior knowledge and networks," Entrepreneurship & Regional Development, Taylor & Francis Journals, vol. 23(7-8), pages 549-574, September.
    13. Stephanie A Fernhaber & Brett Anitra Gilbert & Patricia P McDougall, 2008. "International entrepreneurship and geographic location: an empirical examination of new venture internationalization," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 39(2), pages 267-290, March.
    14. Christian Busch & Harry Barkema, 2021. "From necessity to opportunity: Scaling bricolage across resource‐constrained environments," Strategic Management Journal, Wiley Blackwell, vol. 42(4), pages 741-773, April.
    15. Westhead, Paul & Wright, Mike & Ucbasaran, Deniz, 2001. "The internationalization of new and small firms: A resource-based view," Journal of Business Venturing, Elsevier, vol. 16(4), pages 333-358, July.
    16. Bryan T. Stinchfield & Reed E. Nelson & Matthew S. Wood, 2013. "Learning from Levi–Strauss’ Legacy: Art, Craft, Engineering, Bricolage, and Brokerage in Entrepreneurship," Entrepreneurship Theory and Practice, , vol. 37(4), pages 889-921, July.
    17. Katz, Jerome A. & Renko, Maija & Kundu, Sumit K., 2021. "How do internationalizing firms emerge?," Journal of Business Venturing Insights, Elsevier, vol. 15(C).
    18. Jan Henrik Gruenhagen & Sukanlaya Sawang & Scott R. Gordon & Per Davidsson, 2018. "International experience, growth aspirations, and the internationalisation of new ventures," Journal of International Entrepreneurship, Springer, vol. 16(3), pages 421-440, September.
    19. Kuckertz, Andreas & Brändle, Leif & Gaudig, Anja & Hinderer, Sebastian & Morales Reyes, Carlos Arturo & Prochotta, Alicia & Steinbrink, Kathrin M. & Berger, Elisabeth S.C., 2020. "Startups in times of crisis – A rapid response to the COVID-19 pandemic," Journal of Business Venturing Insights, Elsevier, vol. 13(C).
    20. Acedo, Francisco J. & Jones, Marian V., 2007. "Speed of internationalization and entrepreneurial cognition: Insights and a comparison between international new ventures, exporters and domestic firms," Journal of World Business, Elsevier, vol. 42(3), pages 236-252, September.
    21. MariaLaura Di Domenico & Helen Haugh & Paul Tracey, 2010. "Social Bricolage: Theorizing Social Value Creation in Social Enterprises," Entrepreneurship Theory and Practice, , vol. 34(4), pages 681-703, July.
    22. Misagh Tasavori & Caleb Kwong & Sarika Pruthi, 2018. "Resource bricolage and growth of product and market scope in social enterprises," Entrepreneurship & Regional Development, Taylor & Francis Journals, vol. 30(3-4), pages 336-361, March.
    23. Florian Ladstaetter & Andreas Plank & Andrea Hemetsberger, 2018. "The merits and limits of making do: bricolage and breakdowns in a social enterprise," Entrepreneurship & Regional Development, Taylor & Francis Journals, vol. 30(3-4), pages 283-309, March.
    24. Douglas W. Naffziger & Jeffrey S. Hornsby & Donald F. Kuratko, 1994. "A Proposed Research Model of Entrepreneurial Motivation," Entrepreneurship Theory and Practice, , vol. 18(3), pages 29-42, April.
    25. Gopalakrishnan, Shanthi & Zhang, Haisu, 2019. "Client dependence: A boon or bane for vendor innovation? A competitive mediation framework in IT outsourcing," Journal of Business Research, Elsevier, vol. 103(C), pages 407-416.
    26. Scazziota, Vanessa & Serra, Fernando & Sarkar, Soumodip & Guerrazzi, Luiz, 2023. "The antecedents of entrepreneurial action: A meta-synthesis on effectuation and bricolage," Journal of Business Research, Elsevier, vol. 155(PA).
    27. Dahlqvist, Jonas & Wiklund, Johan, 2012. "Measuring the market newness of new ventures," Journal of Business Venturing, Elsevier, vol. 27(2), pages 185-196.
    28. Xinshu Zhao & John G. Lynch & Qimei Chen, 2010. "Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 37(2), pages 197-206, August.
    29. Per Davidsson & Scott R. Gordon, 2016. "Much Ado about Nothing? The Surprising Persistence of Nascent Entrepreneurs through Macroeconomic Crisis," Entrepreneurship Theory and Practice, , vol. 40(4), pages 915-941, July.
    30. Greg Fisher, 2012. "Effectuation, Causation, and Bricolage: A Behavioral Comparison of Emerging Theories in Entrepreneurship Research," Entrepreneurship Theory and Practice, , vol. 36(5), pages 1019-1051, September.
    31. Benjamin M Oviatt & Patricia P McDougall, 2005. "The internationalization of entrepreneurship," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 36(1), pages 2-8, January.
    32. Benjamin M Oviatt & Patricia Phillips McDougall, 1994. "Toward a Theory of International New ventures," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 25(1), pages 45-64, March.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Liang Wu & Heng Liu, 2022. "How bricolage influences green management in high‐polluting manufacturing firms: The role of stakeholder engagement," Business Strategy and the Environment, Wiley Blackwell, vol. 31(7), pages 3616-3634, November.
    2. Reypens, Lina & Bacq, Sophie & Milanov, Hana, 2021. "Beyond bricolage: Early-stage technology venture resource mobilization in resource-scarce contexts," Journal of Business Venturing, Elsevier, vol. 36(4).
    3. Donbesuur, Francis & Owusu-Yirenkyi, Diana & Ampong, George Oppong Appiagyei & Hultman, Magnus, 2023. "Enhancing export intensity of entrepreneurial firms through bricolage and international opportunity recognition: The differential roles of explorative and exploitative learning," Journal of Business Research, Elsevier, vol. 156(C).
    4. Chang, Frances Y.M. & Webster, Cynthia M. & Aftab Alam, Muhammad & Chirico, Francesco, 2024. "Entrepreneurs’ network bricolage: Reconfiguring social ties for resource creation," Journal of Business Research, Elsevier, vol. 185(C).
    5. Liu, Wentong & Kwong, Caleb C.Y. & Kim, Young-Ah & Liu, Hongfei, 2021. "The more the better vs. less is more: Strategic alliances, bricolage and social performance in social enterprises," Journal of Business Research, Elsevier, vol. 137(C), pages 128-142.
    6. Petrou, Andreas P. & Hadjielias, Elias & Thanos, Ioannis C. & Dimitratos, Pavlos, 2020. "Strategic decision-making processes, international environmental munificence and the accelerated internationalization of SMEs," International Business Review, Elsevier, vol. 29(5).
    7. Sascha Kraus & Alexander Brem & Miriam Schuessler & Felix Schuessler & Thomas Niemand, 2019. "Innovative Born Globals: Investigating the Influence of Their Business Models on International Performance," World Scientific Book Chapters, in: Alexander Brem & Joe Tidd & Tugrul Daim (ed.), Managing Innovation Internationalization of Innovation, chapter 11, pages 275-328, World Scientific Publishing Co. Pte. Ltd..
    8. Mansi Singh & Sanjay Dhir & Harsh Mishra, 2024. "Synthesizing research in entrepreneurial bootstrapping and bricolage: a bibliometric mapping and TCCM analysis," Management Review Quarterly, Springer, vol. 74(1), pages 487-520, February.
    9. Scazziota, Vanessa & Serra, Fernando & Sarkar, Soumodip & Guerrazzi, Luiz, 2023. "The antecedents of entrepreneurial action: A meta-synthesis on effectuation and bricolage," Journal of Business Research, Elsevier, vol. 155(PA).
    10. Prashantham, Shameen & Floyd, Steven W., 2019. "Navigating liminality in new venture internationalization," Journal of Business Venturing, Elsevier, vol. 34(3), pages 513-527.
    11. Rubina Romanello & Maria Chiarvesio, 2019. "Early internationalizing firms: 2004–2018," Journal of International Entrepreneurship, Springer, vol. 17(2), pages 172-219, June.
    12. Jones, Marian V. & Coviello, Nicole & Tang, Yee Kwan, 2011. "International Entrepreneurship research (1989–2009): A domain ontology and thematic analysis," Journal of Business Venturing, Elsevier, vol. 26(6), pages 632-659.
    13. Vuorio, Anna & Torkkeli, Lasse, 2023. "Dynamic managerial capability portfolios in early internationalising firms," International Business Review, Elsevier, vol. 32(1).
    14. Williams, David W. & Crook, T. Russell, 2021. "Unpacking the age at initial internationalization-performance relationship: A meta-analytic investigation," Journal of Business Venturing Insights, Elsevier, vol. 15(C).
    15. Hussain Zaid H Alsharif & Tong Shu & Bojan Obrenovic & Danijela Godinic & Ashraf Alhujailli & Alisher Makhmudovich Abdullaev, 2021. "Impact of Entrepreneurial Leadership and Bricolage on Job Security and Sustainable Economic Performance: An Empirical Study of Croatian Companies during COVID-19 Pandemic," Sustainability, MDPI, vol. 13(21), pages 1-19, October.
    16. González, Carlos & Ruiz Massieu, Daniela, 2021. "Universally-enabling and context-binding resources in new venture internationalization: Evidence from venture capital backed start-ups in an emerging market," International Business Review, Elsevier, vol. 30(6).
    17. Tobias Kollmann & Simon Hensellek & Philipp Benedikt Jung & Katharina de Cruppe, 2023. "How bricoleurs go international: a European cross-country study considering the moderating role of governmental entrepreneurship support programs," The Journal of Technology Transfer, Springer, vol. 48(3), pages 1126-1159, June.
    18. Jiang, Guohua & Kotabe, Masaaki & Zhang, Feng & Hao, Andy W. & Paul, Justin & Wang, Cheng Lu, 2020. "The determinants and performance of early internationalizing firms: A literature review and research agenda," International Business Review, Elsevier, vol. 29(4).
    19. Acedo, Francisco J. & Coviello, Nicole & Agustí, María, 2021. "Caution ahead! The long-term effects of initial export intensity and geographic dispersion on INV development," Journal of World Business, Elsevier, vol. 56(6).
    20. Jan Henrik Gruenhagen & Sukanlaya Sawang & Scott R. Gordon & Per Davidsson, 2018. "International experience, growth aspirations, and the internationalisation of new ventures," Journal of International Entrepreneurship, Springer, vol. 16(3), pages 421-440, September.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jobuve:v:22:y:2024:i:c:s2352673424000416. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.journals.elsevier.com/journal-of-business-venturing-insights .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.