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Conflict and Loss Aversion in Multiattribute Choice: The Effects of Trade-Off Size and Reference Dependence on Decision Difficulty

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  • Chatterjee, Subimal
  • Heath, Timothy B.

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  • Chatterjee, Subimal & Heath, Timothy B., 1996. "Conflict and Loss Aversion in Multiattribute Choice: The Effects of Trade-Off Size and Reference Dependence on Decision Difficulty," Organizational Behavior and Human Decision Processes, Elsevier, vol. 67(2), pages 144-155, August.
    • Handle: RePEc:eee:jobhdp:v:67:y:1996:i:2:p:144-155
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    Cited by:

    1. Anish Nagpal & Adwait Khare & Tilottama Chowdhury & Lauren Labrecque & Ameet Pandit, 2011. "The impact of the amount of available information on decision delay: The role of common features," Marketing Letters, Springer, vol. 22(4), pages 405-421, November.
    2. Maltz, Amnon & Rachmilevitch, Shiran, 2021. "A model of menu-dependent evaluations and comparison-aversion," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 91(C).
    3. Ahmad, Shimi Naurin & Richard, Marie-Odile, 2014. "Understanding consumer's brand categorization across three countries: Application of fuzzy rule-based classification," Journal of Business Research, Elsevier, vol. 67(3), pages 278-287.
    4. Kwon, Kyoung-Nan & Lee, Jinkook, 2009. "The effects of reference point, knowledge, and risk propensity on the evaluation of financial products," Journal of Business Research, Elsevier, vol. 62(7), pages 719-725, July.
    5. Sander, H. & Kleimeier, S., 2004. "Interest rate pass-through in an enlarged Europe: the role of banking market structure for monetary policy transmission in transition countries," Research Memorandum 044, Maastricht University, Maastricht Research School of Economics of Technology and Organization (METEOR).
    6. Deparis, Stéphane & Mousseau, Vincent & Öztürk, Meltem & Pallier, Christophe & Huron, Caroline, 2012. "When conflict induces the expression of incomplete preferences," European Journal of Operational Research, Elsevier, vol. 221(3), pages 593-602.
    7. Cheng, Yin-Hui & Chuang, Shih-Chieh & Pei-I Yu, Annie & Lai, Wan-Ting, 2019. "Change in your wallet, change your choice: The effect of the change-matching heuristic on choice," Journal of Retailing and Consumer Services, Elsevier, vol. 49(C), pages 67-76.
    8. Philippe Delquié, 2003. "Optimal Conflict in Preference Assessment," Management Science, INFORMS, vol. 49(1), pages 102-115, January.
    9. Dellaert, B.G.C. & Stremersch, S., 2004. "Consumer preferences for mass customization," Research Memorandum 042, Maastricht University, Maastricht Research School of Economics of Technology and Organization (METEOR).
    10. Zheng, Jun & Lienert, Judit, 2018. "Stakeholder interviews with two MAVT preference elicitation philosophies in a Swiss water infrastructure decision: Aggregation using SWING-weighting and disaggregation using UTAGMS," European Journal of Operational Research, Elsevier, vol. 267(1), pages 273-287.
    11. Kull, Alexander J. & Heath, Timothy B., 2016. "You decide, we donate: Strengthening consumer–brand relationships through digitally co-created social responsibility," International Journal of Research in Marketing, Elsevier, vol. 33(1), pages 78-92.
    12. Dimitrios Tsekouras & Benedict G. C. Dellaert & Bas Donkers & Gerald Häubl, 2020. "Product set granularity and consumer response to recommendations," Journal of the Academy of Marketing Science, Springer, vol. 48(2), pages 186-202, March.
    13. Scholten, Marc, 2002. "Conflict-mediated choice," Organizational Behavior and Human Decision Processes, Elsevier, vol. 88(2), pages 683-718, July.
    14. Aloysius, John A. & Davis, Fred D. & Wilson, Darryl D. & Ross Taylor, A. & Kottemann, Jeffrey E., 2006. "User acceptance of multi-criteria decision support systems: The impact of preference elicitation techniques," European Journal of Operational Research, Elsevier, vol. 169(1), pages 273-285, February.
    15. Parthasarathy Krishnamurthy & Anish Nagpal, 2010. "Making choices under conflict: The impact of decision frames," Marketing Letters, Springer, vol. 21(1), pages 37-51, March.

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