From Armani to Zara: Impression formation based on fashion store patronage
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DOI: 10.1016/j.jbusres.2011.10.015
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- Ko, Eunju & Megehee, Carol M., 2012. "Fashion marketing of luxury brands: Recent research issues and contributions," Journal of Business Research, Elsevier, vol. 65(10), pages 1395-1398.
- Iaia, Lea & Leonelli, Simona & Masciarelli, Francesca & Christofi, Michael & Cooper, Sir Cary, 2022. "The malevolent side of masstige consumers’ behavior: The role of dark triad and technology propensity," Journal of Business Research, Elsevier, vol. 149(C), pages 954-966.
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- Kauppinen-Räisänen, Hannele & Rindell, Anne & Åberg, Charlotta, 2014. "Conveying conscientiousness: Exploring environmental images across servicescapes," Journal of Retailing and Consumer Services, Elsevier, vol. 21(4), pages 520-528.
- Kim, Pielah & Vaidyanathan, Rajiv & Chang, Hua & Stoel, Leslie, 2018. "Using brand alliances with artists to expand retail brand personality," Journal of Business Research, Elsevier, vol. 85(C), pages 424-433.
- Donvito, Raffaele & Aiello, Gaetano & Grazzini, Laura & Godey, Bruno & Pederzoli, Daniele & Wiedmann, Klaus-Peter & Halliburton, Chris & Chan, Priscilla & Tsuchiya, Junji & Skorobogatykh, Irina Ivanov, 2020. "Does personality congruence explain luxury brand attachment? The results of an international research study," Journal of Business Research, Elsevier, vol. 120(C), pages 462-472.
- Rittinger, Sebastian & Schulte, Martin & von Wedel, Jens, 2017. "Adding Bricks to Clicks – (R)Evolution des Online-Handels," Marketing Review St.Gallen, Universität St.Gallen, Institut für Marketing und Customer Insight, vol. 34(5), pages 34-39.
- Gupta, Ashish & Mishra, Vaibhav & Tandon, Anushree, 2020. "Assessment of Shopping Mall Customers’ Experience through Criteria of Attractiveness in Tier-II and Tier-III Cities of India: An Exploratory Study," American Business Review, Pompea College of Business, University of New Haven, vol. 23(1), pages 70-93, May.
- Miguel Afonso Sellitto & Domingos Rafael Ferla Valladares & Erica Pastore & Arianna Alfieri, 2022. "Comparing Competitive Priorities of Slow Fashion and Fast Fashion Operations of Large Retailers in an Emerging Economy," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 23(1), pages 1-19, March.
- Li Le & Noor Azlin Ismail & Li Yongfa & Choo Wei Chong & Yang Yang Zhang, 2023. "Critical Evaluation of Cultural Differences Between the UK and China Markets for Fashion Clothing: Identifying Links Between Marketing Communications Necessary for Success in Both Countries," Journal of Scientific Reports, IJSAB International, vol. 5(1), pages 25-54.
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Keywords
Impression formation; Store personality; Store patronage; Symbolic value; Retail branding; Shopping bag;All these keywords.
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