Migration and materialism: The roles of ethnic identity, religiosity, and generation
Culture is the most complex and powerful influence on consumer behavior. Within culturally heterogeneous societies, marketing managers must consider the psychological and behavioral effects that emanate from ethnic identity. Of the many values that immigrants bring to their adopted home, some have their basis in religious beliefs. Most migration occurs from the developing to the developed world, where the acquisition of and devotion to material possessions typify post-industrial society. A largely unanswered question concerns how members of immigrant communities cope with the conflicting values associated with materialism, and those associated with ethnic communal ties and religious fulfillment. This research focuses on materialism as manifested among first- and second-generation Korean-Canadians, as a function of both ethnic identity and religiosity. The researchers uncover generational differences on the interrelationships of these three constructs.
If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
As the access to this document is restricted, you may want to look for a different version under "Related research" (further below) or search for a different version of it.
References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- McCracken, Grant, 1986. " Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods," Journal of Consumer Research, Oxford University Press, vol. 13(1), pages 71-84, June.
- Belk, Russell W, 1988. " Possessions and the Extended Self," Journal of Consumer Research, Oxford University Press, vol. 15(2), pages 139-168, September.
- Mehta, Raj & Belk, Russell W, 1991. " Artifacts, Identity, and Transition: Favorite Possessions of Indians and Indian Immigrants to the United States," Journal of Consumer Research, Oxford University Press, vol. 17(4), pages 398-411, March.
- Ger, Guliz & Belk, Russell W., 1996. "Cross-cultural differences in materialism," Journal of Economic Psychology, Elsevier, vol. 17(1), pages 55-77, February.
- Richins, Marsha L & Dawson, Scott, 1992. " A Consumer Values Orientation for Materialism and Its Measurement: Scale Development and Validation," Journal of Consumer Research, Oxford University Press, vol. 19(3), pages 303-316, December.
- William Swinyard & Ah-Keng Kau & Hui-Yin Phua, 2001. "Happiness, Materialism, and Religious Experience in the US AND SINGAPORE," Journal of Happiness Studies, Springer, vol. 2(1), pages 13-32, March.
- Stayman, Douglas M & Deshpande, Rohit, 1989. " Situational Ethnicity and Consumer Behavior," Journal of Consumer Research, Oxford University Press, vol. 16(3), pages 361-371, December.
- Oswald, Laura R, 1999. " Culture Swapping: Consumption and the Ethnogenesis of Middle-Class Haitian Immigrants," Journal of Consumer Research, Oxford University Press, vol. 25(4), pages 303-318, March.
- Burroughs, James E & Rindfleisch, Aric, 2002. " Materialism and Well-Being: A Conflicting Values Perspective," Journal of Consumer Research, Oxford University Press, vol. 29(3), pages 348-370, December.