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Negative Emotions in Marketing Research: Affect or Artifact?

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  • Babin, Barry J.
  • Darden, William R.
  • University, Louisiana State
  • Shreveport
  • Lousiana
  • Babin, Laurie A.
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    File URL: http://www.sciencedirect.com/science/article/pii/S0148-2963(97)00124-0
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    Article provided by Elsevier in its journal Journal of Business Research.

    Volume (Year): 42 (1998)
    Issue (Month): 3 (July)
    Pages: 271-285

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    Handle: RePEc:eee:jbrese:v:42:y:1998:i:3:p:271-285
    Contact details of provider: Web page: http://www.elsevier.com/locate/jbusres

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    1. Oliver, Richard L, 1993. " Cognitive, Affective, and Attribute BAses of the Satisfaction Response," Journal of Consumer Research, Oxford University Press, vol. 20(3), pages 418-30, December.
    2. David W. Gerbing & James C. Anderson, 1992. "Monte Carlo Evaluations of Goodness of Fit Indices for Structural Equation Models," Sociological Methods & Research, SAGE Publishing, vol. 21(2), pages 132-160, November.
    3. Bateson, John E G & Hui, Michael K, 1992. " The Ecological Validity of Photographic Slides and Videotapes in Simulating the Service Setting," Journal of Consumer Research, Oxford University Press, vol. 19(2), pages 271-81, September.
    4. Hui, Michael K & Bateson, John E G, 1991. " Perceived Control and the Effects of Crowding and Consumer Choice on the Service Experience," Journal of Consumer Research, Oxford University Press, vol. 18(2), pages 174-84, September.
    5. Lacher, Kathleen T & Mizerski, Richard, 1994. " An Exploratory Study of the Responses and Relationships Involved in the Evaluation of, and in the Intention to Purchase New Rock Music," Journal of Consumer Research, Oxford University Press, vol. 21(2), pages 366-80, September.
    6. Celsi, Richard L & Rose, Randall L & Leigh, Thomas W, 1993. " An Exploration of High-Risk Leisure Consumption through Skydiving," Journal of Consumer Research, Oxford University Press, vol. 20(1), pages 1-23, June.
    7. Edell, Julie A & Burke, Marian Chapman, 1987. " The Power of Feelings in Understanding Advertising Effects," Journal of Consumer Research, Oxford University Press, vol. 14(3), pages 421-33, December.
    8. Darden, William R. & Babin, Barry J., 1994. "Exploring the concept of affective quality: Expanding the concept of retail personality," Journal of Business Research, Elsevier, vol. 29(2), pages 101-109, February.
    9. Allen, Chris T & Machleit, Karen A & Kleine, Susan Schultz, 1992. " A Comparison of Attitudes and Emotions as Predictors of Behavior at Diverse Levels of Behavioral Experience," Journal of Consumer Research, Oxford University Press, vol. 18(4), pages 493-504, March.
    10. Holbrook, Morris B & Batra, Rajeev, 1987. " Assessing the Role of Emotions as Mediators of Consumer Responses to Advertising," Journal of Consumer Research, Oxford University Press, vol. 14(3), pages 404-20, December.
    11. Gardial, Sarah Fisher, et al, 1994. " Comparing Consumers' Recall of Prepurchase and Postpurchase Product Evaluation Experiences," Journal of Consumer Research, Oxford University Press, vol. 20(4), pages 548-60, March.
    12. Grossbart, Sanford L. & Mittelstaedt, Robert A. & Curtis, William W. & Rogers, Robert D., 1975. "Environmental sensitivity and shopping behavior," Journal of Business Research, Elsevier, vol. 3(4), pages 281-294, October.
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    Cited by:

    1. McQuitty, Shaun, 2004. "Statistical power and structural equation models in business research," Journal of Business Research, Elsevier, vol. 57(2), pages 175-183, February.
    2. Jang, SooCheong (Shawn) & Namkung, Young, 2009. "Perceived quality, emotions, and behavioral intentions: Application of an extended Mehrabian-Russell model to restaurants," Journal of Business Research, Elsevier, vol. 62(4), pages 451-460, April.
    3. Charles S Chien & Wan-Chen Wang & Luiz Moutinho & Yun-Maw Cheng & Tsang-Long Pao & Yu-Te Chen & Jun-Heng Yeh, 2007. "Applying Recognition Of Emotions In Speech To Extend The Impact Of Brand Slogan Research," Portuguese Journal of Management Studies, ISEG, Universidade de Lisboa, vol. 0(2), pages 115-132.
    4. Moulard, Julie Guidry & Kroff, Michael W. & Folse, Judith Anne Garretson, 2012. "Unraveling consumer suspense: The role of hope, fear, and probability fluctuations," Journal of Business Research, Elsevier, vol. 65(3), pages 340-346.
    5. Babin, Barry J. & Hardesty, David M. & Suter, Tracy A., 2003. "Color and shopping intentions: The intervening effect of price fairness and perceived affect," Journal of Business Research, Elsevier, vol. 56(7), pages 541-551, July.
    6. Maxwell, Sarah & Kover, Arthur, 2003. "Negative affect: The dark side of retailing," Journal of Business Research, Elsevier, vol. 56(7), pages 553-559, July.
    7. T. Faseur & M. Geuens, 2004. "Different Positive Feelings Leading to Different Ad Evaluations: The Case of Cosiness, Excitement and Romance," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 04/280, Ghent University, Faculty of Economics and Business Administration.
    8. Garaus, Marion & Wagner, Udo & Kummer, Claudia, 2015. "Cognitive fit, retail shopper confusion, and shopping value: Empirical investigation," Journal of Business Research, Elsevier, vol. 68(5), pages 1003-1011.
    9. M. Brengman & M. Geuens, 2003. "The Four Dimensional Impact Of Color On Shoppers’ Emotions," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 03/204, Ghent University, Faculty of Economics and Business Administration.

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