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Negative Emotions in Marketing Research: Affect or Artifact?

Author

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  • Babin, Barry J.
  • Darden, William R.
  • University, Louisiana State
  • Shreveport
  • Lousiana
  • Babin, Laurie A.

Abstract

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Suggested Citation

  • Babin, Barry J. & Darden, William R. & University, Louisiana State & Shreveport & Lousiana & Babin, Laurie A., 1998. "Negative Emotions in Marketing Research: Affect or Artifact?," Journal of Business Research, Elsevier, vol. 42(3), pages 271-285, July.
  • Handle: RePEc:eee:jbrese:v:42:y:1998:i:3:p:271-285
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    References listed on IDEAS

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    7. Darden, William R. & Babin, Barry J., 1994. "Exploring the concept of affective quality: Expanding the concept of retail personality," Journal of Business Research, Elsevier, vol. 29(2), pages 101-109, February.
    8. Celsi, Richard L & Rose, Randall L & Leigh, Thomas W, 1993. " An Exploration of High-Risk Leisure Consumption through Skydiving," Journal of Consumer Research, Oxford University Press, vol. 20(1), pages 1-23, June.
    9. Allen, Chris T & Machleit, Karen A & Kleine, Susan Schultz, 1992. " A Comparison of Attitudes and Emotions as Predictors of Behavior at Diverse Levels of Behavioral Experience," Journal of Consumer Research, Oxford University Press, vol. 18(4), pages 493-504, March.
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    Cited by:

    1. Rychalski, Aude & Hudson, Sarah, 2017. "Asymmetric effects of customer emotions on satisfaction and loyalty in a utilitarian service context," Journal of Business Research, Elsevier, vol. 71(C), pages 84-91.
    2. repec:eee:touman:v:60:y:2017:i:c:p:308-321 is not listed on IDEAS
    3. T. Faseur & M. Geuens, 2004. "Different Positive Feelings Leading to Different Ad Evaluations: The Case of Cosiness, Excitement and Romance," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 04/280, Ghent University, Faculty of Economics and Business Administration.
    4. Lee, Yong-Ki & Lee, Choong-Ki & Lee, Seung-Kon & Babin, Barry J., 2008. "Festivalscapes and patrons' emotions, satisfaction, and loyalty," Journal of Business Research, Elsevier, vol. 61(1), pages 56-64, January.
    5. Broekhuizen, Thijs L.J. & Jager, Wander, 2004. "A conceptual model of channel choice: measuring online and offline shopping value perceptions," Research Report 04F04, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
    6. Babin, Barry J. & Hardesty, David M. & Suter, Tracy A., 2003. "Color and shopping intentions: The intervening effect of price fairness and perceived affect," Journal of Business Research, Elsevier, vol. 56(7), pages 541-551, July.
    7. McQuitty, Shaun, 2004. "Statistical power and structural equation models in business research," Journal of Business Research, Elsevier, vol. 57(2), pages 175-183, February.
    8. repec:dgr:rugsom:04f04 is not listed on IDEAS
    9. Garaus, Marion & Wagner, Udo & Kummer, Claudia, 2015. "Cognitive fit, retail shopper confusion, and shopping value: Empirical investigation," Journal of Business Research, Elsevier, vol. 68(5), pages 1003-1011.
    10. repec:eee:touman:v:48:y:2015:i:c:p:84-99 is not listed on IDEAS
    11. M. Brengman & M. Geuens, 2003. "The Four Dimensional Impact Of Color On Shoppers’ Emotions," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 03/204, Ghent University, Faculty of Economics and Business Administration.
    12. Jang, SooCheong (Shawn) & Namkung, Young, 2009. "Perceived quality, emotions, and behavioral intentions: Application of an extended Mehrabian-Russell model to restaurants," Journal of Business Research, Elsevier, vol. 62(4), pages 451-460, April.
    13. Charles S Chien & Wan-Chen Wang & Luiz Moutinho & Yun-Maw Cheng & Tsang-Long Pao & Yu-Te Chen & Jun-Heng Yeh, 2007. "Applying Recognition Of Emotions In Speech To Extend The Impact Of Brand Slogan Research," Portuguese Journal of Management Studies, ISEG, Universidade de Lisboa, vol. 0(2), pages 115-132.
    14. Kim, Sooyun & Park, Geebum & Lee, Yeonjoo & Choi, Sunmee, 2016. "Customer emotions and their triggers in luxury retail: Understanding the effects of customer emotions before and after entering a luxury shop," Journal of Business Research, Elsevier, vol. 69(12), pages 5809-5818.
    15. repec:eee:touman:v:32:y:2011:i:5:p:1128-1140 is not listed on IDEAS
    16. Moulard, Julie Guidry & Kroff, Michael W. & Folse, Judith Anne Garretson, 2012. "Unraveling consumer suspense: The role of hope, fear, and probability fluctuations," Journal of Business Research, Elsevier, vol. 65(3), pages 340-346.
    17. Maxwell, Sarah & Kover, Arthur, 2003. "Negative affect: The dark side of retailing," Journal of Business Research, Elsevier, vol. 56(7), pages 553-559, July.

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