Optimal pricing and advertising policies for an entertainment event
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Cited by:
- L. Grosset & B. Viscolani, 2010. "Advertising Events in a Competitive Framework," Journal of Optimization Theory and Applications, Springer, vol. 146(2), pages 375-385, August.
- Chenavaz, Régis Y. & Feichtinger, Gustav & Hartl, Richard F. & Kort, Peter M., 2020.
"Modeling the impact of product quality on dynamic pricing and advertising policies,"
European Journal of Operational Research, Elsevier, vol. 284(3), pages 990-1001.
- Régis Chenavaz & Gustav Feichtinger & Richard Hartl & Peter Kort, 2020. "Modeling the impact of product quality on dynamic pricing and advertising policies," Post-Print hal-03575993, HAL.
- Régis Chenavaz & Sajjad M. Jasimuddin, 2017. "An analytical model of the relationship between product quality and advertising," Post-Print hal-01685892, HAL.
- Piergiuseppe Morone & Richard Taylor, 2011. "Knowledge Diffusion and Innovation: Modelling Complex Entrepreneurial Behaviours by Piergiuseppe Morone and Richard Taylor: A Response to the Review," Journal of Artificial Societies and Social Simulation, Journal of Artificial Societies and Social Simulation, vol. 14(2), pages 1-7.
- Jacek Krawczyk & Christopher Sissons & Daniel Vincent, 2012. "Optimal versus satisfactory decision making: a case study of sales with a target," Computational Management Science, Springer, vol. 9(2), pages 233-254, May.
- Jørgensen, Steffen & Zaccour, Georges, 2019. "Optimal pricing and advertising policies for a one-time entertainment event," Journal of Economic Dynamics and Control, Elsevier, vol. 100(C), pages 395-416.
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Keywords
Advertising Pricing Capacity planning Optimal control;Statistics
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