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Medición de la competitividad de los productores de cacao en una región de Santander – Colombia

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  • Diana Oliveros
  • Sandra Pérez

Abstract

Resumen Este trabajo evalúa la competitividad de los productores de cacao en Santander Colombia, mediante el modelo de las cinco fuerzas de Porter (2008), para ello se estudiaron los productores de la región de San Vicente del Chucurí y el Carmen de Chucurí (Santander-Colombia). Los resultados evidencian que la producción de cacao en grano durante los últimos anos se ha convertido en una actividad productiva poco atractiva para la inversión debido a que los grandes márgenes de rentabilidad se los están quedando las empresas transformadoras de la cadena productiva. Asimismo, los cacaoteros de la región enfrentan una fuerte crisis financiera debido a la falta de productividad y competitividad en la producción del cacao en grano. ***** Abstract This paper assesses the competitiveness of cocoa farmers in Santander Colombia, using Porter’s five forces model; for this purpose, the producers of the region of San Vicente del Carmen Chucurí and Chucurí (Santander, Colombia) were studied. The results show that the production of cocoa beans in recent years has become an unattractive investment for the productive activity because the large profit margins are running for the processors of the production chain. Moreover the cocoa farmers in the region face a major financial crisis due to the lack of productivity and competitiveness in the production of cocoa beans.

Suggested Citation

  • Diana Oliveros & Sandra Pérez, 2013. "Medición de la competitividad de los productores de cacao en una región de Santander – Colombia," Revista Lebret, Universidad Santo Tomás - Bucaramanga, vol. 5, pages 243-267, December.
  • Handle: RePEc:col:000385:015959
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    File URL: http://revistas.ustabuca.edu.co/index.php/LEBRET/article/view/832/646
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    References listed on IDEAS

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    1. Ofori-Bah, Adeline & Asafu-Adjaye, John, 2011. "Scope economies and technical efficiency of cocoa agroforesty systems in Ghana," Ecological Economics, Elsevier, vol. 70(8), pages 1508-1518, June.
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    More about this item

    Keywords

    Competitividad; Productividad; Productores de cacao;
    All these keywords.

    JEL classification:

    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration
    • Q1 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture

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