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Factors Affecting Consumer Willingness to Pay for Certified Traceable Food in Jiangsu Province of China

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  • Linhai Wu
  • Lingling Xu
  • Dian Zhu
  • Xiaoli Wang

Abstract

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Suggested Citation

  • Linhai Wu & Lingling Xu & Dian Zhu & Xiaoli Wang, 2012. "Factors Affecting Consumer Willingness to Pay for Certified Traceable Food in Jiangsu Province of China," Canadian Journal of Agricultural Economics/Revue canadienne d'agroeconomie, Canadian Agricultural Economics Society/Societe canadienne d'agroeconomie, vol. 60(3), pages 317-333, September.
  • Handle: RePEc:bla:canjag:v:60:y:2012:i:3:p:317-333
    DOI: j.1744-7976.2011.01236.x
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    Citations

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    Cited by:

    1. Wu, Linhai & Wang, Shuxian & Zhu, Dian & Hu, Wuyang & Wang, Hongsha, 2015. "Chinese consumers’ preferences and willingness to pay for traceable food quality and safety attributes: The case of pork," China Economic Review, Elsevier, vol. 35(C), pages 121-136.
    2. Nie, Wenjing & Abler, David & Li, Taiping, 2021. "Grading attribute selection of China's grading system for agricultural products: What attributes benefit consumers more?," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 93(C).
    3. Wang, Shuxian & Wu, Linhai & Zhu, Dian & Wang, Hongsha & Xu, Lingling, 2014. "Chinese consumers’ preferences and willingness to pay for traceable food attributes: The case of pork," 2014 Annual Meeting, July 27-29, 2014, Minneapolis, Minnesota 165639, Agricultural and Applied Economics Association.
    4. Jianglin Lu & Keqiang Wang & Hongmei Liu, 2023. "How Do Institutional Arrangements Affect Corporate Social Mobility? Evidence from Construction Land Reduction," Sustainability, MDPI, vol. 15(23), pages 1-25, November.
    5. Kang, Qi & Carpio, Carlos E. & Wang, Chenggang & Boonsaeng, Tullaya & Hudson, Michael Darren, 2023. "Price as a Quality Indicator in Choice Experiments: The Case of Meat Demand in China," 2023 Annual Meeting, July 23-25, Washington D.C. 335792, Agricultural and Applied Economics Association.
    6. Hou, Bo & Wu, Linhai & Chen, Xiujuan, 2019. "Market simulation of traceable food in China based on conjoint-value analysis: a traceable case of pork," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 23(5), December.
    7. Wenjing Nie & David Abler & Liqun Zhu & Taiping Li & Guanghua Lin, 2018. "Consumer Preferences and Welfare Evaluation under Current Food Inspection Measures in China: Evidence from Real Experiment Choice of Rice Labels," Sustainability, MDPI, vol. 10(11), pages 1-15, November.
    8. Hailong Yu & H. Holly Wang & Binglong Li, 2018. "Production system innovation to ensure raw milk safety in small holder economies: the case of dairy complex in China," Agricultural Economics, International Association of Agricultural Economists, vol. 49(6), pages 787-797, November.
    9. Wang, L., 2018. "Willingness to Pay for Certified Fresh Fruits in China: A Double-Hurdle Approach," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 277413, International Association of Agricultural Economists.
    10. Linhai Wu & Pingping Liu & Xiujuan Chen & Wuyang Hu & Xuesen Fan, 2021. "Contents of product attributes and the decoy effect: A study on traceable pork from the perspective of consumer utility," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 42(4), pages 974-984, June.
    11. Linhai Wu & Xiaoru Gong & Shasha Qin & Xiujuan Chen & Dian Zhu & Wuyang Hu & Qingguang Li, 2017. "Consumer preferences for pork attributes related to traceability, information certification, and origin labeling: Based on China's Jiangsu Province," Agribusiness, John Wiley & Sons, Ltd., vol. 33(3), pages 424-442, June.
    12. Ke Qin & Xiujuan Chen & Linhai Wu, 2022. "The effects of psychological capital on citizens’ willingness to participate in food safety social co-governance in China," Palgrave Communications, Palgrave Macmillan, vol. 9(1), pages 1-8, December.
    13. Chloe S McCallum & Simone Cerroni & Daniel Derbyshire & W George Hutchinson & Rodolfo M Nayga, 2022. "Consumers’ responses to food fraud risks: an economic experiment," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 49(4), pages 942-969.
    14. Lijia Wang & Jianhua Wang & Xuexi Huo, 2019. "Consumer’s Willingness to Pay a Premium for Organic Fruits in China: A Double-Hurdle Analysis," IJERPH, MDPI, vol. 16(1), pages 1-14, January.
    15. Zhou, Li & Turvey, Calum & Hu, Wuyang & Ying, Ruiyao, 2015. "Fear and Trust: How Risk Perceptions of Avian Influenza Affect the Demand for Chicken," 2015 AAEA & WAEA Joint Annual Meeting, July 26-28, San Francisco, California 202077, Agricultural and Applied Economics Association.
    16. Mao-Chang Wang & Chin-Ying Yang, 2019. "Analysing the traceability system in herbal product industry by game theory," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 65(2), pages 74-81.
    17. Chen, Xiujuan & Wu, Linhai & Pan, Yu & Siu, Kin Wai Michael & Gong, Xiaoru & Zhu, Dian, 2018. "Consumer Acceptance of an Agricultural Products Traceability System: Evidence from China," 2018 Annual Meeting, August 5-7, Washington, D.C. 273896, Agricultural and Applied Economics Association.
    18. Bo Hou & Linhai Wu & Xiujuan Chen & Dian Zhu & Ruiyao Ying & Fu-Sheng Tsai, 2019. "Consumers’ Willingness to Pay for Foods with Traceability Information: Ex-Ante Quality Assurance or Ex-Post Traceability?," Sustainability, MDPI, vol. 11(5), pages 1-14, March.
    19. Lijie Shan & Shusai Wang & Linhai Wu & Fu-Sheng Tsai, 2019. "Cognitive Biases of Consumers’ Risk Perception of Foodborne Diseases in China: Examining Anchoring Effect," IJERPH, MDPI, vol. 16(13), pages 1-14, June.
    20. Ximing Chen & Jie Shang & Muhammad Zada & Shagufta Zada & Xueqiang Ji & Heesup Han & Antonio Ariza-Montes & Jesús Ramírez-Sobrino, 2021. "Health Is Wealth: Study on Consumer Preferences and the Willingness to Pay for Ecological Agricultural Product Traceability Technology: Evidence from Jiangxi Province China," IJERPH, MDPI, vol. 18(22), pages 1-13, November.
    21. Jianglin Lu & Keqiang Wang & Hongmei Liu, 2022. "Residents’ Selection Behavior of Compensation Schemes for Construction Land Reduction: Empirical Evidence from Questionnaires in Shanghai, China," Land, MDPI, vol. 12(1), pages 1-29, December.
    22. Wu, Linhai & Liu, Pingping & Chen, Xiujuan & Hu, Wuyang & Fan, Xuesen & Chen, Yuhuan, 2020. "Decoy effect in food appearance, traceability, and price: Case of consumer preference for pork hindquarters," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 87(C).

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