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A pricing strategy to promote low-fat snack choices through vending machines

Author

Listed:
  • French, S.A.
  • Jeffery, R.W.
  • Story, M.
  • Hannan, P.
  • Snyder, M.P.

Abstract

Objectives. This study examined the role of price on purchases of low- fat snacks from vending machines. Methods. Sales of low-fat and regular snacks were monitored in nine vending machines during a 4-week baseline, a 3- week intervention in which prices of low-fat snacks were reduced 50%, and 3 weeks postintervention. Results. The proportion of low-fat snacks purchased was 25.7%, 45.8%, and 22.8% in the three periods, respectively. Total snack purchases did not vary by period. Conclusions. Reducing relative prices may be effective in promoting lower-fat food choices in the population. Vending machines may be a feasible method for implementing such nutrition interventions.

Suggested Citation

  • French, S.A. & Jeffery, R.W. & Story, M. & Hannan, P. & Snyder, M.P., 1997. "A pricing strategy to promote low-fat snack choices through vending machines," American Journal of Public Health, American Public Health Association, vol. 87(5), pages 849-851.
    • Handle: RePEc:aph:ajpbhl:1997:87:5:849-851_4
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    Citations

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    Cited by:

    1. Odelia Rosin, 2008. "The Economic Causes Of Obesity: A Survey," Journal of Economic Surveys, Wiley Blackwell, vol. 22(4), pages 617-647, September.
    2. Chouinard, Hayley H & Davis, David E. & LaFrance, Jeffrey T. & Perloff, Jeffrey M, 2005. "The Effects of a Fat Tax on Dairy Products," Department of Agricultural & Resource Economics, UC Berkeley, Working Paper Series qt60t1f3tn, Department of Agricultural & Resource Economics, UC Berkeley.
    3. Cash, Sean B. & Lacanilao, Ryan D., 2007. "Taxing Food to Improve Health: Economic Evidence and Arguments," Agricultural and Resource Economics Review, Northeastern Agricultural and Resource Economics Association, vol. 36(2), pages 1-9, October.
    4. Ashkan Afshin & José L Peñalvo & Liana Del Gobbo & Jose Silva & Melody Michaelson & Martin O'Flaherty & Simon Capewell & Donna Spiegelman & Goodarz Danaei & Dariush Mozaffarian, 2017. "The prospective impact of food pricing on improving dietary consumption: A systematic review and meta-analysis," PLOS ONE, Public Library of Science, vol. 12(3), pages 1-18, March.
    5. Rachel Griffith & Sarah Smith & Stephanie von Hinke Kessler Scholder, 2014. "Getting a healthy start? Nudge versus economic incentives," The Centre for Market and Public Organisation 14/328, The Centre for Market and Public Organisation, University of Bristol, UK.
    6. Qi Zhang & Zhuo Chen & Norou Diawara & Youfa Wang, 2011. "Prices of Unhealthy Foods, Food Stamp Program Participation, and Body Weight Status Among U.S. Low-Income Women," Journal of Family and Economic Issues, Springer, vol. 32(2), pages 245-256, June.
    7. repec:bri:cmpowp:13/328 is not listed on IDEAS
    8. Juhl, Hans Jørn & Jensen, Morten Berg, 2014. "Relative price changes as a tool to stimulate more healthy food choices – A Danish household panel study," Food Policy, Elsevier, vol. 46(C), pages 178-182.
    9. Yoon, Jangho & Brown, Timothy T., 2011. "Does the promotion of community social capital reduce obesity risk?," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 40(3), pages 296-305, May.
    10. Urška Rozman & Igor Pravst & Urška Pivk Kupirovič & Urška Blaznik & Primož Kocbek & Sonja Šostar Turk, 2020. "Sweet, Fat and Salty: Snacks in Vending Machines in Health and Social Care Institutions in Slovenia," IJERPH, MDPI, vol. 17(19), pages 1-12, September.
    11. Cash, Sean B. & McAlister, Anna R. & Lou, Chen, 2014. "The Influence of Unit Pricing on Snack Food Choices," 2014 Annual Meeting, July 27-29, 2014, Minneapolis, Minnesota 170677, Agricultural and Applied Economics Association.
    12. Lichtman-Sadot, Shirlee, 2016. "Does banning carbonated beverages in schools decrease student consumption?," Journal of Public Economics, Elsevier, vol. 140(C), pages 30-50.
    13. Cash, Sean B. & Lacanilao, Ryan D. & Adamowicz, Wiktor L. & Raine, Kim, 2008. "An Experimental Investigation of the Impact of Fat Taxes: Prices Effects, Food Stigma, and Information Effects on Economics Instruments to Improve Dietary Health," Consumer and Market Demand Network Papers 45499, University of Alberta, Department of Resource Economics and Environmental Sociology.
    14. Bos, Colin & van der Lans, Ivo A. & van Kleef, Ellen & van Trijp, Hans C.M., 2018. "Promoting healthy choices from vending machines: Effectiveness and consumer evaluations of four types of interventions," Food Policy, Elsevier, vol. 79(C), pages 247-255.
    15. Cash, Sean B. & McAlister, Anna R., 2017. "Young Food Consumers: How do Children Respond to Point-of-Purchase Interventions?," 2017 Allied Social Sciences Association (ASSA) Annual Meeting, January 6-8, 2017, Chicago, Illinois 252700, Agricultural and Applied Economics Association.
    16. Tanya M. Horacek & Elif Dede Yildirim & Melissa Matthews Schreiber & Carol Byrd-Bredbenner & Sarah Colby & Adrienne A. White & Karla P. Shelnutt & Melissa D. Olfert & Anne E. Mathews & Kristin Riggsbe, 2019. "Development and Validation of the Vending Evaluation for Nutrient-Density (VEND)ing Audit," IJERPH, MDPI, vol. 16(3), pages 1-15, February.
    17. Capps, Oral Jr. & Gvillo, Rejeana Marie, 2020. "Economic and Sociodemographic Drivers Associated with the Decision to Purchase Food Items and Nonalcoholic Beverages from Vending Machines in the United States," Journal of Food Distribution Research, Food Distribution Research Society, vol. 51(3), November.

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