IDEAS home Printed from https://ideas.repec.org/a/aio/manmar/vxiiy2014i1p67-74.html
   My bibliography  Save this article

Organizational Ambidexterity And Competitive Advantage: Toward A Research Model

Author

Listed:
  • Gheorghe PREDA

    (Lagos State University, Ojo, Lagos, Nigeria)

Abstract

Ambidextrous organizations have the ability to compete in mature markets and to develop new products and services for emerging markets simultaneously. Competing in mature markets involves cost reduction, increase ofthe efficiency andthe adoption of incremental innovations that are exploitative in their nature. The development of radical new products and services for emerging markets can be achieved through exploratory innovation. The high levels of exploratory and exploitative innovation simultaneously within the same organization can lead to competitive advantage. In this paper, we present the hypotheses of research model to be tested in a future empirical study focused on the link between the capability of ambidextrous organization and their competitive advantage. Based on innovation and competitive advantage theories, we expect that exploratory innovation and exploitative innovation capabilities will sustain the competitive advantage of the organization.

Suggested Citation

  • Gheorghe PREDA, 2014. "Organizational Ambidexterity And Competitive Advantage: Toward A Research Model," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, vol. 0(1), pages 67-74, May.
    • Handle: RePEc:aio:manmar:v:xii:y:2014:i:1:p:67-74
    as

    Download full text from publisher

    File URL: http://www.mnmk.ro/documents/2014_01/6-8-1-14.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Scott L. Newbert, 2008. "Value, rareness, competitive advantage, and performance: a conceptual‐level empirical investigation of the resource‐based view of the firm," Strategic Management Journal, Wiley Blackwell, vol. 29(7), pages 745-768, July.
    2. Fariborz Damanpour, 1996. "Organizational Complexity and Innovation: Developing and Testing Multiple Contingency Models," Management Science, INFORMS, vol. 42(5), pages 693-716, May.
    3. Abernathy, William J. & Clark, Kim B., 1985. "Innovation: Mapping the winds of creative destruction," Research Policy, Elsevier, vol. 14(1), pages 3-22, February.
    4. Robert D. Dewar & Jane E. Dutton, 1986. "The Adoption of Radical and Incremental Innovations: An Empirical Analysis," Management Science, INFORMS, vol. 32(11), pages 1422-1433, November.
    5. Kathleen M. Eisenhardt & Jeffrey A. Martin, 2000. "Dynamic capabilities: what are they?," Strategic Management Journal, Wiley Blackwell, vol. 21(10‐11), pages 1105-1121, October.
    6. Kenneth E. Knight, 1967. "A Descriptive Model of the Intra-Firm Innovation Process," The Journal of Business, University of Chicago Press, vol. 40, pages 478-478.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Jorge Ferreira & Sofia Cardim & Arnaldo Coelho, 2021. "Dynamic Capabilities and Mediating Effects of Innovation on the Competitive Advantage and Firm’s Performance: the Moderating Role of Organizational Learning Capability," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 12(2), pages 620-644, June.
    2. Astadi Pangarso & Astadi Pangarso & Endang Siti Astuti & Kusdi Raharjo & Tri Wulida Afrianty, 2020. "The impact of absorptive capacity and innovation ambidexterity on sustainable competitive advantage: the case of Indonesian higher education," Entrepreneurship and Sustainability Issues, VsI Entrepreneurship and Sustainability Center, vol. 7(3), pages 2436-2455, March.
    3. Ferreira, Jorge & Coelho, Arnaldo & Moutinho, Luiz, 2020. "Dynamic capabilities, creativity and innovation capability and their impact on competitive advantage and firm performance: The moderating role of entrepreneurial orientation," Technovation, Elsevier, vol. 92.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Maxim Kotsemir & Alexander Abroskin & Dirk Meissner, 2013. "Innovation concepts and typology – an evolutionary discussion," HSE Working papers WP BRP 05/STI/2013, National Research University Higher School of Economics.
    2. Pérez-Luño, Ana & Wiklund, Johan & Cabrera, Ramón Valle, 2011. "The dual nature of innovative activity: How entrepreneurial orientation influences innovation generation and adoption," Journal of Business Venturing, Elsevier, vol. 26(5), pages 555-571, September.
    3. Samina Karim, 2009. "Business Unit Reorganization and Innovation in New Product Markets," Management Science, INFORMS, vol. 55(7), pages 1237-1254, July.
    4. Dennys Eduardo Rossetto & Roberto Carlos Bernardes & Felipe Mendes Borini & Cristiane Chaves Gattaz, 2018. "Structure and evolution of innovation research in the last 60 years: review and future trends in the field of business through the citations and co-citations analysis," Scientometrics, Springer;Akadémiai Kiadó, vol. 115(3), pages 1329-1363, June.
    5. Hubert Gatignon & Michael L. Tushman & Wendy Smith & Philip Anderson, 2002. "A Structural Approach to Assessing Innovation: Construct Development of Innovation Locus, Type, and Characteristics," Management Science, INFORMS, vol. 48(9), pages 1103-1122, September.
    6. Belderbos, Rene & Gilsing, Victor & Lokshin, Boris, 2009. "Persistence of and interrelation between horizontal and vertical technology alliances," MERIT Working Papers 2009-065, United Nations University - Maastricht Economic and Social Research Institute on Innovation and Technology (MERIT).
    7. Mary M. Crossan & Marina Apaydin, 2010. "A Multi‐Dimensional Framework of Organizational Innovation: A Systematic Review of the Literature," Journal of Management Studies, Wiley Blackwell, vol. 47(6), pages 1154-1191, September.
    8. Cécile Fonrouge & Cécile Ayerbe, 2005. "Les transitions entre innovations : études de cas et proposition d'une grille d'interprétation," Post-Print halshs-00696111, HAL.
    9. Dedy Dewanto Soeprapto, 2022. "The characteristic of follower’s personal mastery: A case in Indonesian construction industry," International Journal of Research in Business and Social Science (2147-4478), Center for the Strategic Studies in Business and Finance, vol. 11(6), pages 657-669, September.
    10. Leonidou, Leonidas C. & Leonidou, Constantinos N. & Fotiadis, Thomas A. & Zeriti, Athina, 2013. "Resources and capabilities as drivers of hotel environmental marketing strategy: Implications for competitive advantage and performance," Tourism Management, Elsevier, vol. 35(C), pages 94-110.
    11. Verhoeven, Dennis & Bakker, Jurriën & Veugelers, Reinhilde, 2016. "Measuring technological novelty with patent-based indicators," Research Policy, Elsevier, vol. 45(3), pages 707-723.
    12. Claudio Vitari & Elisabetta Raguseo, 2016. "Big data value and financial performance: an empirical investigation [Digital data, dynamic capability and financial performance: an empirical investigation in the era of Big Data]," Post-Print halshs-01923271, HAL.
    13. Maine, Elicia & Garnsey, Elizabeth, 2006. "Commercializing generic technology: The case of advanced materials ventures," Research Policy, Elsevier, vol. 35(3), pages 375-393, April.
    14. Delgado-Verde, Miriam & Martín-de Castro, Gregorio & Amores-Salvadó, Javier, 2016. "Intellectual capital and radical innovation: Exploring the quadratic effects in technology-based manufacturing firms," Technovation, Elsevier, vol. 54(C), pages 35-47.
    15. Justin J. P. Jansen & Gerard George & Frans A. J. Van den Bosch & Henk W. Volberda, 2008. "Senior Team Attributes and Organizational Ambidexterity: The Moderating Role of Transformational Leadership," Journal of Management Studies, Wiley Blackwell, vol. 45(5), pages 982-1007, July.
    16. Justin J. P. Jansen & Michiel P. Tempelaar & Frans A. J. van den Bosch & Henk W. Volberda, 2009. "Structural Differentiation and Ambidexterity: The Mediating Role of Integration Mechanisms," Organization Science, INFORMS, vol. 20(4), pages 797-811, August.
    17. Cécile Ayerbe & Cécile Fonrouge, 2005. "Les transitions entre innovations:études de cas et proposition d’une grille d’interprétation," Revue Finance Contrôle Stratégie, revues.org, vol. 8(2), pages 39-64, June.
    18. Misbah Haque & Imran Ali, 2016. "Uncertain Environment and Organizational Performance: The Mediating Role of Organizational Innovation," Asian Social Science, Canadian Center of Science and Education, vol. 12(9), pages 124-124, September.
    19. Iyer, Karthik N.S. & Srivastava, Prashant & Srinivasan, Mahesh, 2019. "Performance implications of lean in supply chains: Exploring the role of learning orientation and relational resources," International Journal of Production Economics, Elsevier, vol. 216(C), pages 94-104.
    20. Sheth, Ananya & Sinfield, Joseph V., 2022. "An analytical framework to compare innovation strategies and identify simple rules," Technovation, Elsevier, vol. 115(C).

    More about this item

    Keywords

    exploratory innovation; exploitative innovation; ambidextrous organization; competitive advantage;
    All these keywords.

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • M19 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Other

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aio:manmar:v:xii:y:2014:i:1:p:67-74. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catalin Barbu (email available below). General contact details of provider: https://edirc.repec.org/data/fecraro.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.