IDEAS home Printed from https://ideas.repec.org/a/aio/aucsse/v1y2020i48p25-36.html
   My bibliography  Save this article

Particularities Of Digitalization In The Tire Industry

Author

Listed:
  • Ioana Borcan

    (University of Craiova Faculty of Economics and Business Administration Craiova, Romania)

Abstract

The aim of this paper is to understand the extent to which the tire industry is affected by digitization and what are the possible responses of tire manufacturers. Our research methodology is based on the critical analysis of company reports and of the INTERNET sources related to market studies relevant to the industry, the analysis of future mobility trends as well as the digitization strategies adopted by the main actors in the industry. Our findings suggest that digitalization is transforming the tire industry, as it fits into the broader context of future mobility, a strongly digitized sector. In the face of this reality, tire manufacturers are adapting their organizational strategy in order to take advantage of new sources of value.

Suggested Citation

  • Ioana Borcan, 2020. "Particularities Of Digitalization In The Tire Industry," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, vol. 1(48), pages 25-36, August.
    • Handle: RePEc:aio:aucsse:v:1:y:2020:i:48:p:25-36
    as

    Download full text from publisher

    File URL: http://feaa.ucv.ro/AUCSSE/0048v1-003.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. repec:cdl:itsrrp:qt49j961wb is not listed on IDEAS
    2. repec:cdl:itsrrp:qt1mw8n13h is not listed on IDEAS
    Full references (including those not matched with items on IDEAS)

    More about this item

    Keywords

    ;
    ;
    ;
    ;
    ;

    JEL classification:

    • M19 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Other
    • M29 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Other

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aio:aucsse:v:1:y:2020:i:48:p:25-36. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Anca Bandoi The email address of this maintainer does not seem to be valid anymore. Please ask Anca Bandoi to update the entry or send us the correct address (email available below). General contact details of provider: https://edirc.repec.org/data/fecraro.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.