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Usingindexes Inthe Complex Analysis Of Sales Turnover

  • Assoc. Prof. Marius Sorin Dincă Ph. D, Lecturer Gheorghița Dincă Ph. D

    (Transilvania University of Brașov Faculty of Economics and Business Administration Brașov, Romania)

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    In the current economic context, the importance of the sales turnover measure has increased considerably, given the difficulties associated with the increase of the market share and with getting new clients. In what follows we will try to analyze the complex relation between the evolution of price and the evolution of the quantities sold and its impact upon the evolution of the sales. This relation is complex since the two factors are interdependent, which means that one cannot plan a significant intervention upon one of the fore-mentioned factors without considering the impact upon the other factor or the response of the other factor to the planned intervention. We will use indexes to describe this correlation, as indexes offer the possibility to forecast the desired level of sales turnover, to indicate the possible limits of evolution for quantity, inflation rate and other measures.

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    File URL: http://feaa.ucv.ro/AUCSSE/0039v4-025.pdf
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    Article provided by University of Craiova, Faculty of Economics and Business Administration in its journal Annals of Computational Economics.

    Volume (Year): 4 (2011)
    Issue (Month): 39 (May)
    Pages: 193-202

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    Handle: RePEc:aio:aucsse:v:1:y:2011:i:10:p:193-202
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    1. M. L. Weitzman, 1973. "Prices vs. Quantities," Working papers 106, Massachusetts Institute of Technology (MIT), Department of Economics.
    2. Pizer, William A., 2002. "Combining price and quantity controls to mitigate global climate change," Journal of Public Economics, Elsevier, vol. 85(3), pages 409-434, September.
    3. Krysiak, Frank C., 2008. "Prices vs. quantities: The effects on technology choice," Journal of Public Economics, Elsevier, vol. 92(5-6), pages 1275-1287, June.
    4. Paxson, Dean & Pinto, Helena, 2005. "Rivalry under price and quantity uncertainty," Review of Financial Economics, Elsevier, vol. 14(3-4), pages 209-224.
    5. Kelly, David L., 2005. "Price and quantity regulation in general equilibrium," Journal of Economic Theory, Elsevier, vol. 125(1), pages 36-60, November.
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