Research Report: The Role of Healthy Diet Belief in Mediating the Organic Label Effect on Increased Food Consumption
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DOI: 10.22004/ag.econ.305504
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References listed on IDEAS
- van Doorn, Jenny & Verhoef, Peter C., 2011. "Willingness to pay for organic products: Differences between virtue and vice foods," International Journal of Research in Marketing, Elsevier, vol. 28(3), pages 167-180.
- Jonathon P. Schuldt & Norbert Schwarz, 2010. "The ``organic'' path to obesity? Organic claims influence calorie judgments and exercise recommendations," Judgment and Decision Making, Society for Judgment and Decision Making, vol. 5(3), pages 144-150, June.
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