Strategic Alliances and Sustainable Coffee Production: The Shaded System of Baturite, State of Ceara, Brazil
The study aims to assess the entry of coffee producers into the specialty coffee segment that is differentiated by social and environmental attributes. It shows the experience of shaded coffee growers participating in the Projeto CafÃ© EcolÃ³gico, placed in the BaturitÃ© Mountains Environmental Protection Area, an Atlantic Forest region in CearÃ¡ State, Brazil. Emphasis is placed on horizontal and vertical strategic alliances among actors involved in the production, processing and distribution of ecological coffee. It highlights the articulation between government and NGOs, under both contractual and institutional approaches.
Volume (Year): 06 (2003)
Issue (Month): 02 ()
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- Akerlof, George A, 1970. "The Market for 'Lemons': Quality Uncertainty and the Market Mechanism," The Quarterly Journal of Economics, MIT Press, vol. 84(3), pages 488-500, August.
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