IDEAS home Printed from https://ideas.repec.org/a/ags/apstra/250221.html
   My bibliography  Save this article

The Added Value Of Sustainability Motivations In Understanding Sustainable Food Choices

Author

Listed:
  • Verain, Muriel C. D.
  • Onwezen, Marleen C.
  • Sijtsema, Siet J.
  • Dagevos, Hans

Abstract

Understanding consumer food choices is crucial to stimulate sustainable food consumption. Food choice motives are shown to be relevant in understanding consumer food choices. However, there is a focus on product motives, such as price and taste, whereas process motives (i.e. environmental welfare) are understudied. The current study aims to add to the existing literature by investigating the added value of sustainable process motives (environmental welfare, animal welfare and social justice) above product motives. Two on-line surveys of representative Dutch samples tested whether process motives increase the explained variance of sustainable consumption. The results indicate that sustainable process motives are of added value above product motives in the understanding of consumer food choices. In addition, product categories differ in the sustainable process motives that are most useful in explaining sustainable purchases in that category (Study 1), and different types of sustainable products (organic versus fair trade) differ in the sustainable process motives that are most useful in explaining these purchases (Study 2). In conclusion, this paper shows that understanding of sustainable consumption can be improved by considering sustainable process motives above product motives. Thereby, it is important to take the sustainability dimension (e.g., social justice versus environmental welfare) and the product category (e.g., meat versus fruit) into account.

Suggested Citation

  • Verain, Muriel C. D. & Onwezen, Marleen C. & Sijtsema, Siet J. & Dagevos, Hans, 2016. "The Added Value Of Sustainability Motivations In Understanding Sustainable Food Choices," APSTRACT: Applied Studies in Agribusiness and Commerce, AGRIMBA, vol. 10(2-3), pages 1-10, October.
    • Handle: RePEc:ags:apstra:250221
    DOI: 10.22004/ag.econ.250221
    as

    Download full text from publisher

    File URL: https://ageconsearch.umn.edu/record/250221/files/Apstract_2016_vol10_2-3_08.pdf
    Download Restriction: no
    File URL: https://libkey.io/10.22004/ag.econ.250221?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Onwezen, Marleen C. & Antonides, Gerrit & Bartels, Jos, 2013. "The Norm Activation Model: An exploration of the functions of anticipated pride and guilt in pro-environmental behaviour," Journal of Economic Psychology, Elsevier, vol. 39(C), pages 141-153.
    2. van Dam, Ynte K. & van Trijp, Hans C.M., 2011. "Cognitive and motivational structure of sustainability," Journal of Economic Psychology, Elsevier, vol. 32(5), pages 726-741.
    3. Andreoni, James, 1990. "Impure Altruism and Donations to Public Goods: A Theory of Warm-Glow Giving?," Economic Journal, Royal Economic Society, vol. 100(401), pages 464-477, June.
    4. van Dooren, C. & Marinussen, Mari & Blonk, Hans & Aiking, Harry & Vellinga, Pier, 2014. "Exploring dietary guidelines based on ecological and nutritional values: A comparison of six dietary patterns," Food Policy, Elsevier, vol. 44(C), pages 36-46.
    5. Valérie Sautron & Sandrine Peneau & Géraldine Camilleri & Laurent Muller & Bernard Ruffieux & Serge Hercberg & Caroline Méjean, 2015. "Validity of a questionnaire measuring motives for choosing foods including sustainable concerns," Post-Print hal-01123305, HAL.
    6. Arnold Tukker & Bart Jansen, 2006. "Environmental Impacts of Products: A Detailed Review of Studies," Journal of Industrial Ecology, Yale University, vol. 10(3), pages 159-182, July.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Thach, Liz & Olsen, Janeen, 2019. "Luxury Wine: Analyzing Motivations Of Luxury Wine Buyers In The Us Market," APSTRACT: Applied Studies in Agribusiness and Commerce, AGRIMBA, vol. 13(3-4), December.
    2. Siet J. Sijtsema & Hans Dagevos & Ghalia Nassar & Mariët van Haaster de Winter & Harriëtte M. Snoek, 2021. "Capabilities and Opportunities of Flexitarians to Become Food Innovators for a Healthy Planet: Two Explorative Studies," Sustainability, MDPI, vol. 13(20), pages 1-17, October.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Martín-Santana, Josefa D. & Reinares-Lara, Eva & Romero-Domínguez, Laura, 2020. "Modelling the role of anticipated emotions in blood donor behaviour: A cross-sectional study," Journal of Economic Psychology, Elsevier, vol. 81(C).
    2. Josefa D. Martín-Santana & Lorena Robaina-Calderín & Eva Reinares-Lara & Laura Romero-Domínguez, 2019. "Knowing the Blood Nondonor to Activate Behaviour," Social Sciences, MDPI, vol. 8(12), pages 1-22, November.
    3. Coralie KERSULEC & Luc DOYEN, 2022. "From fork to fish: The role of consumer preferences on the sustainability of fisheries," Bordeaux Economics Working Papers 2022-10, Bordeaux School of Economics (BSE).
    4. Xavier Esteve-Llorens & Ana Cláudia Dias & Maria Teresa Moreira & Gumersindo Feijoo & Sara González-García, 2020. "Evaluating the Portuguese diet in the pursuit of a lower carbon and healthier consumption pattern," Climatic Change, Springer, vol. 162(4), pages 2397-2409, October.
    5. Muhammad Yaseen Bhutto & Xiaohui Liu & Yasir Ali Soomro & Myriam Ertz & Yasser Baeshen, 2020. "Adoption of Energy-Efficient Home Appliances: Extending the Theory of Planned Behavior," Sustainability, MDPI, vol. 13(1), pages 1-25, December.
    6. van Dam, Ynte K. & van Trijp, Hans CM, 2016. "Interventions To Encourage Sustainable Consumption," APSTRACT: Applied Studies in Agribusiness and Commerce, AGRIMBA, vol. 10(2-3), pages 1-8, October.
    7. Minah H. Jung & Leif D. Nelson & Uri Gneezy & Ayelet Gneezy, 2017. "Signaling Virtue: Charitable Behavior Under Consumer Elective Pricing," Marketing Science, INFORMS, vol. 36(2), pages 187-194, March.
    8. repec:ebl:ecbull:v:4:y:2006:i:33:p:1-7 is not listed on IDEAS
    9. Heineck, Guido & Süssmuth, Bernd, 2013. "A different look at Lenin’s legacy: Social capital and risk taking in the Two Germanies," Journal of Comparative Economics, Elsevier, vol. 41(3), pages 789-803.
    10. Mengyuan Zhou, 2022. "Does the Source of Inheritance Matter in Bequest Attitudes? Evidence from Japan," Journal of Family and Economic Issues, Springer, vol. 43(4), pages 867-887, December.
    11. Dipankar Purkayastha, 2004. "A theory of reciprocal gifts," Atlantic Economic Journal, Springer;International Atlantic Economic Society, vol. 32(4), pages 312-319, December.
    12. Kharrazi, Ali & Sato, Masahiro & Yarime, Masaru & Nakayama, Hirofumi & Yu, Yadong & Kraines, Steven, 2015. "Examining the resilience of national energy systems: Measurements of diversity in production-based and consumption-based electricity in the globalization of trade networks," Energy Policy, Elsevier, vol. 87(C), pages 455-464.
    13. Qianping Ren & Maoliang Ye, 2017. "Donations Make People Happier: Evidence from the Wenchuan Earthquake," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 132(1), pages 517-536, May.
    14. Daniel Sutter & Daniel J. Smith, 2017. "Coordination in disaster: Nonprice learning and the allocation of resources after natural disasters," The Review of Austrian Economics, Springer;Society for the Development of Austrian Economics, vol. 30(4), pages 469-492, December.
    15. Damiano Fiorillo & Nunzia Nappo, 2017. "Formal volunteering and self-perceived health. Causal evidence from the UK-SILC," Review of Social Economy, Taylor & Francis Journals, vol. 75(2), pages 112-138, April.
    16. Gary Bolton & Eugen Dimant & Ulrich Schmidt, 2018. "When a Nudge Backfires. Using Observation with Social and Economic Incentives to Promote Pro-Social Behavior," PPE Working Papers 0017, Philosophy, Politics and Economics, University of Pennsylvania.
    17. Dwenger, Nadja & Kleven, Henrik & Rasul, Imran & Rincke, Johannes, 2014. "Extrinsic vs Intrinsic Motivations for Tax Compliance. Evidence from a Randomized Field Experiment in Germany," VfS Annual Conference 2014 (Hamburg): Evidence-based Economic Policy 100389, Verein für Socialpolitik / German Economic Association.
    18. Anne Corcos & Yorgos Rizopoulos, 2011. "Is prosocial behavior egocentric? The “invisible hand” of emotions," Post-Print halshs-01968213, HAL.
    19. Francesco Rullani, 2005. "The Debate and the Community. “Reflexive Identity” in the FLOSS Community," LEM Papers Series 2005/18, Laboratory of Economics and Management (LEM), Sant'Anna School of Advanced Studies, Pisa, Italy.
    20. Nikolova, Milena & Roman, Monica & Zimmermann, Klaus F., 2017. "Left behind but doing good? Civic engagement in two post-socialist countries," Journal of Comparative Economics, Elsevier, vol. 45(3), pages 658-684.
    21. Shahrukh Aman & Nadir Munir Hassan & Mohammad Nisar Khattak & Mohamed A. Moustafa & Mahendra Fakhri & Zeeshan Ahmad, 2021. "Impact of Tourist’s Environmental Awareness on Pro-Environmental Behavior with the Mediating Effect of Tourist’s Environmental Concern and Moderating Effect of Tourist’s Environmental Attachment," Sustainability, MDPI, vol. 13(23), pages 1-15, November.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ags:apstra:250221. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: AgEcon Search (email available below). General contact details of provider: http://www.apstract.net/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.