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News Values on Social Media and use of Twitter

Author

Listed:
  • Zahid Yousaf

    (Associate Professor, Centre for Media and Communication Studies, University of Gujrat, Punjab, Pakistan.)

  • Rooh ul Amin Khan

    (Assistant Professor, Media and Communication Studies, International Islamic University, Islamabad, Pakistan.)

  • Malik Adnan

    (Assistant Professor, Department of Media Studies, The Islamia University Bahawalpur, Punjab, Pakistan.)

Abstract

The deceptively simple question remains unquestioned as "what news values are there particularly for social media?" As we implement the future of News writing in the hand of digital age, news values need to be identified and questioned. This article examines the main features of news values of social media specifically of Twitter which is no doubt the rapid source of news dissemination. This study explores the extent to which Harcup and ONeills given news values for journalism and how they faced by social media platforms. Evaluation by researchers shows that major chunk was "Relevancy" While dominant geographical proximity found to be mainly adopted by twitter account holders. Whereas, the least one unsurprisingly "Entertainment" which literally prove that Twitter is habitually used for hard news rather than soft news.

Suggested Citation

  • Zahid Yousaf & Rooh ul Amin Khan & Malik Adnan, 2019. "News Values on Social Media and use of Twitter," Global Political Review, Humanity Only, vol. 4(4), pages 78-87, December.
    • Handle: RePEc:aaw:gprjrn:v:4:y:2019:i:4:p:78-87
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    References listed on IDEAS

    as
    1. Mangold, W. Glynn & Faulds, David J., 2009. "Social media: The new hybrid element of the promotion mix," Business Horizons, Elsevier, vol. 52(4), pages 357-365, July.
    2. Kaplan, Andreas M. & Haenlein, Michael, 2010. "Users of the world, unite! The challenges and opportunities of Social Media," Business Horizons, Elsevier, vol. 53(1), pages 59-68, January.
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    1. Ahmad, Jamilah & Joel, Ugwuoke C. & Talabi, Felix Olajide & Bibian, Okeibunor Ngozi & Aiyesimoju, Ayodeji Boluwatife & Adefemi, Victor Oluwole & Gever, Verlumun Celestine, 2022. "Impact of social media-based intervention in reducing youths’ propensity to engage in drug abuse in Nigeria," Evaluation and Program Planning, Elsevier, vol. 94(C).

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    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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