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Globalization of the Worlds Wine Markets

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Author Info
Anderson, Kym
Norman, David
Wittwer, Glyn

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Abstract

Globalization is not new to the world’s wine markets, but its influence over the past decade or so has increased dramatically. This Paper reviews the effects of that on both the Old World and New World. In focusing retrospectively on the period since the late 1980s, it points to the dramatic increase in the industry’s export orientation and quality upgrading in the New World and the consequent competitive pressure on the Old World in key import markets. Looking forward, the Paper draws on a new model of the world’s wine markets that distinguishes non-premium, commercial premium and super-plus premium wines in each of 47 countries or country groups spanning the world. It projects recent developments to 2005, based on income, population and taste trends on the demand side and vine acreage and productivity trends on the supply side of each market. The effect of a slowdown in the global economy in the medium term is also considered. The results expose numerous implications of recent and prospective developments on key wine-exporting regions.

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Paper provided by C.E.P.R. Discussion Papers in its series CEPR Discussion Papers with number 3169.

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Date of creation: Jan 2002
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Handle: RePEc:cpr:ceprdp:3169

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Related research
Keywords: globalization projection modelling quality upgrading wine trade

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Find related papers by JEL classification:
C53 - Mathematical and Quantitative Methods - - Econometric Modeling - - - Forecasting and Other Model Applications
F15 - International Economics - - Trade - - - Economic Integration
F17 - International Economics - - Trade - - - Trade Forecasting and Simulation

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References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
  1. Hertel, Thomas W. & Kym Anderson & Joseph Francois & Will Martin, 2002. "Agriculture and Non-Agricultural Liberalization in the Millennium Round," GTAP Working Papers 235, Center for Global Trade Analysis, Department of Agricultural Economics, Purdue University. [Downloadable!]
  2. W. Jill Harrison & K.R. Pearson, 1994. "Computing Solutions for Large General Equilibrium Models Using GEMPACK," Centre of Policy Studies/IMPACT Centre Working Papers ip-64, Monash University, Centre of Policy Studies/IMPACT Centre. [Downloadable!]
    Other versions:
  3. Hertel, Thomas W. & Mark Horridge, J. & Pearson, K. R., 1992. "Mending the family tree a reconciliation of the linearization and levels schools of AGE modelling," Economic Modelling, Elsevier, vol. 9(4), pages 385-407, October. [Downloadable!] (restricted)
    Other versions:
  4. G¸nter Schamel & Kym Anderson, 2003. "Wine Quality and Varietal, Regional and Winery Reputations: Hedonic Prices for Australia and New Zealand," The Economic Record, The Economic Society of Australia, vol. 79(246), pages 357-369, 09. [Downloadable!] (restricted)
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(explanations, Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.)

  1. Elissaveta Zaharieva & Matthew Gorton & John Lingard, 2004. "An evaluation of marketing practices and market orientation in the Bulgarian wine industry," Post-Communist Economies, Taylor and Francis Journals, vol. 16(2), pages 229-243, June. [Downloadable!] (restricted)
  2. Elisa Giuliani & Martin Bell, 2004. "When Micro Shapes the Meso: Learning Networks in a Chilean Wine Cluster," SPRU Electronic Working Paper Series 115, University of Sussex, SPRU - Science and Technology Policy Research. [Downloadable!]
  3. Glyn Wittwer, 2008. "Will drought erode the competitiveness of Australia's wine industry?," Centre of Policy Studies/IMPACT Centre Working Papers g-173, Monash University, Centre of Policy Studies/IMPACT Centre. [Downloadable!]
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