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Pork Quality And The Role Of Market Organizaton

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Author Info
Martinez, Steve W.
Zering, Kelly
Abstract

This study addresses changes in the organization of the U.S. pork industry, most notably marketing contracts between packers and producers, by exploring their function in addressing pork quality concerns. A number of developments brought quality concerns to the forefront. These include health concerns and corresponding preferences for lean pork, a decline in other quality attributes, heightened concerns over food safety and related regulatory programs, and expansion into global markets. Organizational arrangements can facilitate industry efforts to address pork quality needs by reducing measuring costs, controlling quality attributes that are difficult to measure, facilitating adaptations to changing quality standards, and reducing transaction costs associated with relationship-specific investments in branding programs.

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File URL: http://purl.umn.edu/33973
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Publisher Info
Paper provided by United States Department of Agriculture, Economic Research Service in its series Agricultural Economics Reports with number 33973.

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Date of creation: 2004
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Handle: RePEc:ags:uerser:33973

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Related research
Keywords: Contracts; transaction costs; measuring technology; measuring costs; pork; quality; leanness; safety; carcass pricing; vertical integration; Livestock Production/Industries; Marketing;

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  1. Oliver E. Williamson, 2000. "The New Institutional Economics: Taking Stock, Looking Ahead," Journal of Economic Literature, American Economic Association, vol. 38(3), pages 595-613, September. [Downloadable!] (restricted)
  2. Francine Lafontaine & Scott E. Masten, 2002. "Contracting in the Absence of Specific Investments and Moral Hazard: Understanding Carrier-Driver Relations in U.S. Trucking," NBER Working Papers 8859, National Bureau of Economic Research, Inc. [Downloadable!] (restricted)
  3. Williamson, Oliver E, 1983. "Credible Commitments: Using Hostages to Support Exchange," American Economic Review, American Economic Association, vol. 73(4), pages 519-40, September. [Downloadable!] (restricted)
  4. Unnevehr, Laurian & Jensen, Helen H., 1999. "Economic Implications of Using HACCP as a Food Safety Regulatory Standard (The)," Staff General Research Papers 1631, Iowa State University, Department of Economics. [Downloadable!]
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  5. Nigel Key & William McBride, 2003. "Production Contracts and Productivity in the U.S. Hog Sector," American Journal of Agricultural Economics, American Agricultural Economics Association, vol. 85(1), pages 121-133, 02. [Downloadable!] (restricted)
  6. Laurian J. Unnevehr & Helen H. Jensen, 2001. "Industry Compliance Costs: What Would They Look Like in a Risk-Based Integrated Food System?," Center for Agricultural and Rural Development (CARD) Publications 01-wp278, Center for Agricultural and Rural Development (CARD) at Iowa State University. [Downloadable!]
    Other versions:
  7. Hennessy, David A. & Lawrence, John D., 2000. "Contractual Relations, Control, and Quality in the Hog Sector," Staff General Research Papers 1706, Iowa State University, Department of Economics.
  8. Unnevehr, Laurian J. & Jensen, Helen H., 1999. "The economic implications of using HACCP as a food safety regulatory standard," Food Policy, Elsevier, vol. 24(6), pages 625-635, December. [Downloadable!] (restricted)
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