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A theory of esteem based peer pressure

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  • Adriani, Fabrizio
  • Sonderegger, Silvia

Abstract

How does the incentive to engage in social signaling depend on the composition of peers? We find that an increase in the mean peer quality may either strengthen signaling incentives (keeping up with the Joneses) or weaken them (small fish in a big pond). Both right and left truncations of the distribution of peer quality reduce signaling incentives, while more dispersed peer distributions strengthen them. Finally, more right skewed peer distributions strengthen signaling incentives when only a small fraction of the group engage in signaling, but weaken them when signaling is widespread.

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  • Adriani, Fabrizio & Sonderegger, Silvia, 2019. "A theory of esteem based peer pressure," Games and Economic Behavior, Elsevier, vol. 115(C), pages 314-335.
    • Handle: RePEc:eee:gamebe:v:115:y:2019:i:c:p:314-335
    DOI: 10.1016/j.geb.2019.03.010
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    Cited by:

    1. Takaaki Hamada, 2020. "Implications of the Tradeoff between Inside and Outside Social Status in Group Choice," Papers 2008.10145, arXiv.org.
    2. Yahagi, Ken, 2021. "Law enforcement with motivated agents," International Review of Law and Economics, Elsevier, vol. 66(C).
    3. Cristina Bicchieri & Eugen Dimant, 2018. "It's Not A Lie If You Believe It. Lying and Belief Distortion Under Norm-Uncertainty," PPE Working Papers 0012, Philosophy, Politics and Economics, University of Pennsylvania.
    4. Mazyaki, Ali & van der Weele, Joël, 2019. "On esteem-based incentives," International Review of Law and Economics, Elsevier, vol. 60(C).
    5. Tom Lane & Daniele Nosenzo & Silvia Sonderegger, 2023. "Law and Norms: Empirical Evidence," American Economic Review, American Economic Association, vol. 113(5), pages 1255-1293, May.
    6. Cristina Bicchieri & Eugen Dimant & Silvia Sonderegger, 2020. "It's Not a Lie If You Believe the Norm Does Not Apply: Conditional Norm-Following with Strategic Beliefs," CESifo Working Paper Series 8059, CESifo.
    7. Fluet, Claude & Mungan, Murat C., 2022. "Laws and norms with (un)observable actions," European Economic Review, Elsevier, vol. 145(C).
    8. Bicchieri, Cristina & Dimant, Eugen & Sonderegger, Silvia, 2023. "It's not a lie if you believe the norm does not apply: Conditional norm-following and belief distortion," Games and Economic Behavior, Elsevier, vol. 138(C), pages 321-354.
    9. Eugen Dimant & Michele Gelfand & Anna Hochleitner & Silvia Sonderegger, 2023. "Strategic Behavior with Tight, Loose and Polarized Norms," CESifo Working Paper Series 10233, CESifo.

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    More about this item

    Keywords

    Esteem; Status; Peer pressure; Signaling; Small fish in a big pond; Conspicuous consumption; Distributional comparative statics;
    All these keywords.

    JEL classification:

    • D82 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Asymmetric and Private Information; Mechanism Design

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