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Estimating the Potential Benefits of New Health Claims in Canada: The Case of Soluble Fiber and Soy Protein

Author

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  • Stavroula Malla
  • Jill E. Hobbs
  • Eric K. Sogah

Abstract

type="main" xml:lang="fr"> La connaissance accrue du lien entre l'alimentation et la santé stimule la croissance du secteur des aliments fonctionnels. Santé Canada règlemente les allégations santé autorisées pour les produits alimentaires. Au cours des dernières années, il a approuvé des allégations voulant que la consommation des fibres solubles de l'orge (2012) et du psyllium (2011) diminue le taux de cholestérol LDL (lipoprotéines de faible densité), lequel constitue un important facteur de risque de cardiopathie. L'allégation selon laquelle la consommation de protéines de soja diminuerait le risque de coronaropathie est toujours à l'étude. À l'aide de la méthode du cout de la maladie, nous avons évalué les avantages économiques potentiels liés à l'autorisation des allégations santé voulant que la consommation de fibres solubles et de protéines de soja contribue à diminuer les couts directs et indirects associés aux coronaropathies. Les paramètres de notre analyse économique sont tirés d'une méta-analyse d'études scientifiques sur l'effet des fibres solubles et des protéines de soja sur le taux de cholestérol LDL ainsi que d'autres ouvrages scientifiques. Bien que l'allégation santé pour les fibres solubles de l'orge permette de dégager des profits non négligeables évalués à 105 M$ CA annuellement dans le cas du scénario de référence et des profits variant de 42 M$ CA à 238 M$ CA dans le cas des scénarios faible et fort respectivement, les profits potentiels d'une allégation santé pour les protéines de soja semblent considérablement plus élevés, soit 549 M$ CA annuellement dans le cas du scénario de référence et des profits variant de 220 M$ CA à 1,25 G$ CA dans les cas des scénarios faible et fort respectivement. Compte tenu de la lenteur du processus d'approbation règlementaire des nouvelles allégations santé, il y aurait peut-être lieu d'utiliser l'évaluation économique des profits potentiels pour établir l'ordre de priorité des processus d'approbation des allégations santé.

Suggested Citation

  • Stavroula Malla & Jill E. Hobbs & Eric K. Sogah, 2016. "Estimating the Potential Benefits of New Health Claims in Canada: The Case of Soluble Fiber and Soy Protein," Canadian Journal of Agricultural Economics/Revue canadienne d'agroeconomie, Canadian Agricultural Economics Society/Societe canadienne d'agroeconomie, vol. 64(2), pages 173-197, June.
  • Handle: RePEc:bla:canjag:v:64:y:2016:i:2:p:173-197
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    References listed on IDEAS

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