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Content
February 2025, Volume 15, Issue 2
December 2024, Volume 15, Issue 1
- 1-8 Advancing Sustainable Practices in Electronic Customer Relationship Management
by Mansour, Ahmad & Al-Ahmed, Hind & Deek, Anan & Alshaketheep, Khaled & Asfour, Bara & Alshurideh, Muhammad
- 9-16 Exploring the Mediating Role of User Engagement in the Relationship Between Immersive Experiences and User Satisfaction in Virtual Reality Gaming
by Hammami, Hanene
- 17-30 Keeping Pace with the Generations! Quantitative Job Insecurity and Retention in Gen Z Workers: The Mediating Roles of Affective Commitment and Psychological Empowerment
by Oraibi, Bha-Aldan Mundher & Bawazir, Abdullah Abdulaziz & Emam, Ali Salman Mohammed
- 31-45 The Effect of Pricing Strategies on Client Retention Rates for Small to Medium-Sized Auditing Firms
by Phung, Viet Ha & Pham, Huy Hung & Tran, Binh Minh
- 46-52 The Impact of Workplace Spirituality on Educational Staff's Knowledge Sharing Intentions at Private Universities: A Mediation-Moderation Model
by Wijayanti, Ariyani Wahyu & Harsono, Mugi & Riani, Asri Laksmi & Suyono, Joko
- 53-60 Does Employee Wellbeing Mediate the Relationship between Job Characteristics and Job Performance in the Banking Industry? An Emerging Country Perspective
by Hung, Ta Huy & Luu, Thi-Minh-Ngoc & Nguyen, Phuong Mai
- 61-70 Integrating Management and Marketing Strategies in Organic Farming: A Topic Modeling Analysis of Sustainable Development and Entrepreneurship
by Chiangnangam, Sumana & Manorom, Paiboon & Chansanam, Wirapong
- 71-81 The Influence of B2B Social Media Marketing and Relationship Marketing on Customer Relationship Management Effectiveness, WOM and Loyalty: A Mediator Analysis
by Dao, Tuan Cong & Liao, Ying-Kai & Chen, Grace & Luu, Thi-Minh-Ngoc & Le, Thi Mai
- 82-90 From Knowledge to Action: Exploring Green Intellectual Capital's Role in Sustainable Organizational Performance for Millennials
by Nawangsari, Lenny Christina & Siswanti, Indra & Arijanto, Agus & Wahyu, Mas
- 91-98 Assessing Challenges and Sources of Dissatisfaction among Accredited Social Health Activists Employees
by Abrar, Deeba & Malik, Azam
- 99-106 Impact of the Quality of Financial and Banking Applications Used on Smartphone on the Customer Satisfaction of Jordanian Islamic Bank
by AL-Habashneh, Amjad Ghazi & Mohammad, Suleiman Ibrahim Shelash & Vasudevan, Asokan & Al-Adwan, Ahmad Samed & Mohammad, Anber Abraheem Shlash & Jiang, Lan Qing
- 107-117 An Ethical Sustainability Model for the Ready-Made Garments Enterprises in Bangladesh
by Rahman, Zoeb Ur & Maniam, Vikineswaran A. & Mohammad, Suleiman Ibrahim Shelash & Vasudevan, Asokan & Sain, Zohaib Hassan & Huang, Tianjiao & Arumugam, Vasumathi & Alshurideh, Muhammad
- 118-127 Analysis of E-Commerce Logistic Service Quality on Customer Satisfaction, Loyalty, and Brand Image in Indonesia
by Harlan, Fandy Bestario & Tarigan, Yulinda & Riadi, Sugeng & Sitompul, Agnes Manuella
- 128-136 The Impact of Technological Advancements in Accounting Information Systems on Achieving Alignment Between Financial Accounting Theory and Practical Application at Jordanian Commercial Banks
by Alassuli, Abdalla Hussain Ahmad
- 137-145 Impact of Digital Marketing on Promoting the Local Pharmaceutical Products in Jordan
by Al-Assaf, Khaled Tawfiq & Foriki, Mariam Said Mahmoud & Samarah, Tariq & Hindieh, Ayman & Mohammad, Suleiman Ibrahim Shelash & Vasudevan, Asokan & Jiang, LanQing & Al Kurdi, Barween
- 146-158 The Role of Mobile Phones in Facilitating Business Education During the Transition to New Normal Learning Models
by Tuliao, Romel C. & Santos, Angelo R. & Ortega, Sergiris A.
- 159-167 Business Skills, Corporate Governance, and Competitiveness of Small Businesses in South Africa
by Nkwinika, Sthembiso Eugine Rodney & Obokoh, Lawrence O.
- 168-178 The Moderating Effect of the School's Policies on School's Characteristics and University's Brand Equity in Viet Nam
by Vuong, Bich Hang & Chi, Hsin-Kuang & Luc, Dang Anh & Yuan, Shu-Fang & Liu, Yo-Yu
- 179-192 Exploring Strategic Entrepreneurship Research: A Comprehensive Decadal Bibliometric Analysis
by Sundar, S. & Gurupandi, M.
- 193-203 Exploring Consumer Behavior in Indonesian Online Marketplaces
by Zulkifli, Zulkifli & Rachbini, Widarto & Agustina, Anna & Fathoni, Muhammad Anwar & Fitriningrum, Andriati
- 204-213 TikTok Shopping Surge: Impact on Consumer Behaviour in Klang Valley, Malaysia
by Munap, Rudzi Binti & Obeto, Mercy Nwadiuto & Salean, Sasileelah A. P. & Hamid, Siti Nurzana Binti Abd & Salleh, Siti Nor Asura Binti Mohamed
- 214-231 Service Recovery Strategy in Private Hospitals: The Role of Experience, Symbolic, and Functional Brand Images
by Siriyota, Kampanat & Chokpiriyawat, Thanuset
- 232-241 Internet of Things and Employee Engagement Across the Business Model in the Business Park Companies in Jordan
by Al Shibly, Motteh S. & Albloush, Ahmad & Alkayid, Kholoud & Korany, Hossam & Alshurideh, Muhammad
- 242-248 Exploring Determinants of Job Satisfaction among Academic Members in Jordanian Higher Education Institutions
by Tawalbeh, Mohammed & Al-Khazaleh, Suhaib & Albhirat, Muath Maqbool & Tawalbeh, Jawad Haitham
- 249-256 Enhancing Green Economic Circular Ecosystem Growth through AI-Based Waste Management Gamification
by Parimita, Widya & Monoarfa, Terrylina Arvinta & Rahmi, Rahmi & Wibowo, Setyo Ferry & Musyaffi, Ayatulloh Michael
- 257-271 Exploring the Intersection of Brands and Linguistics: A Comprehensive Bibliometric Study
by Lukose, Alan & Cleetus, Regina Sibi & Divya, H. & Saravanakumar, T. M. & Jose, Jobin
- 272-282 Fostering Young Entrepreneurs: Family Support as the Cornerstone of Intentions
by Siregar, Onan Marakali & Mardhiyah, Ainun & Nasution, Muhammad Dharma Tuah Putra & Maulidina, Maulidina
- 283-292 Exploring Technological Factors and Cloud Accounting Adoption in MSMEs: A Comprehensive TAM Framework
by Musyaffi, Ayatulloh Michael & Johari, Razana Juhaida & Hendrayati, Heny & Wolor, Christian Wiradendi & Armeliza, Diah & Mukhibad, Hasan & Izwandi, Hafiz Surya Chandra
- 293-301 How Does Loss Aversion Mediate the Relationship Between Personality Traits and Efficiency of Skills in Investment Decision- Making?
by Jayawardena, A.M.A. & Nanayakkara, N.S.
- 302-310 Identifying Factors Influencing the Adoption of CIFRS/CIFRS for SMEs in Cambodia
by Hin, Kosla & Lim, Siphat
- 311-319 Understanding the Underlying Knowledge Structure in Business Ethics, Governance and Sustainability Research
by Duara, Mridusmita & Khandelwal, Vinay & Kumar, C.T. Sunil & Chotia, Varun & Sharma, Prashant
- 320-329 Towards a More Resilient Healthcare Sector in Post-COVID-19 Pandemic in Jordan
by Mowafi, Omar & Al-Hasan, Melina & Khamees, Basheer A. & AL Hasan, Rima & Al-Zu'bi, Zu'bi M.F. & Al Kurdi, Barween
- 330-339 Linking Antecedents, Processes, and Outcomes of Public Sector Innovation: A Complexity Theory Perspective
by Alteneiji, Asma Omran Mohammed Alkhayyal & Tipu, Syed Awais Ahmad & Sarker, Abu Elias
- 340-352 Impact of Renewable Energy Adoption and Organizational Culture on Employee Productivity in Jordanian Technology and IT Companies: The Mediating Role of Workplace Sustainability
by Alkhawaldeh, Bashar Younis & Tweiqat, Amjad Fahed Nahar & Al-Shakri, Kadri S. & Al Khatib, Abdullah Yusri
October 2024, Volume 14, Issue 6
- 1-8 Wetland Tourism Marketing: The Influence of Experience Dimensions and Memorable Tourism Experience on Tourist Loyalty of the Bakut Island Nature Tourism Park, Indonesia
by Muhammad Naparin & Mahrus Aryadi & R. R. Yulianti Prihatiningrum & Suyatno Suyatnob
- 9-18 The Role of Perceived Value and Satisfaction in Shaping Customer Citizenship Behavior: Evidence from Turkey
by Mehmet Ozan Karahan
- 19-25 The Role of Corporate Governance in Sustainability of Malaysian NGOs Operated Elderly Care Centres
by Shafi Mohamad & N. Fadzlyn & Abdullah Abdulaziz Bawazir & Nik Hasfizul Hassan
- 26-36 Determinants of Turnover Intention: Job Satisfaction, Employee Retention, Work-Family Conflict and Organisational Commitment
by Selvi Yona Sari & Zefri Yenni & M. Havidz Aima
- 37-45 Indonesian E-Commerce: Examining E-CRM, Browsing, Satisfaction and Loyalty
by Suyanto Suyanto & Widarto Rachbini & Harimurti Wulandjani & Aully Grashinta & Emi Rahmawati
- 46-54 Clustering Universities According to Performance Indicators and Determination of Organizational Culture Types in Clusters
by Maxat Aitimbetov & Dinmukhamed Kelesbayev & Gulzhamal Koptayeva & Gulshat Zhadigerova & Assylkhan Tursyn & Aripkhan Sadykov
- 55-60 Responsible Email Marketing in Higher Education
by Lukas Vartiak & Martina Chrancokova & Miriam Garbarova & Juraj Fabus
- 61-69 The Moderating Roles of Environmental Awareness and Product Knowledge on the Impact of Marketing Mix Elements on Purchase Intention
by Suchart Tripopsakul
- 70-86 Comprehensive Bibliometric Analysis and Systematic Review of Two Decades of Food Vendors Study: Deciphering the Dynamics of Food Vendor Research
by Ajay Adithya Manoharan & Geetha Rangaswamy
- 87-98 The API Model of Strategic and Tactical Marketing Thinking for Management Education
by Maja Martinovic
- 99-108 Exploring the Relationship Between Business Strategy and Project Management Tools and Techniques: A Case Study in the Marketing Industry
by Ian M. Herzing
- 109-118 The Effect of Risk Perception and Online Trust on Purchase Intention in E-Commerce
by Muhamammad Ikhlash & Khori Rahma Linda
- 119-130 OTT Enchantment: Decoding the Secret of Millennial’s Subscription Intentions
by Deepti Sinha & Sachin Sinha & Nidhi Phutela & Priya Grover
- 131-142 Identifying the Internal and External Pressures of Quantifying the Impacts of Sustainability-Oriented Innovation
by Abdelaziz Abdalla Al Owais
- 143-155 Unlocking Sustainable Growth: The Role of Artificial Intelligence Adoption in Jordan Retail Sector, Moderated by Entrepreneurial Orientation
by Nancy Al-Ramahi & Fuad M. Kreishan & Zahid Hussain & Arman Khan & Mahmoud Alghizzawi & Belal Mahmoud AlWadi
- 156-166 Impact of Entrepreneurship Education and Policy on Vietnamese Youth’s Entrepreneurship Readiness and Intentions
by Anh Thi Dieu Ho & Van Thi Thuy Hoang & Na Le Thi Tran & Sao Nu Hai Nguyen & Thuong Thi Cam Hoang & Thuy Minh Vu Nguyen
- 167-177 Strategic Development Planning for Global Integration: A Comprehensive Framework for State Universities in the Philippines
by Kenneth L. Armas & Rhodora R. Jugo
- 178-185 The Impact of Leadership Practices on the Adoption of Digital Transformation: The Moderating Role of Organizational Culture in Jordanian Manufacturing Sector
by Wiam Khalayleh & Siti Rohaida & Suhaib Mohammed Al-Khazaleh
- 186-194 The Impact of Components in Marketing - Mix Strategy on Customer Satisfaction and Loyalty: Case Study at Codegym Vietnam Joint Stock Company, Hue Branch
by Nguyen Dinh Chien & Dao Duy Minh & Mai Thi Vui
- 195-205 Boosting Business Performance: The Impact of Entrepreneurial Culture on Women Entrepreneurs’ Behavior
by Inneke Qamariah & Fadli Fadli & Windi Astuti & Muhammad Dharma Tuah Putra Nasution
- 206-212 Developing Green Marketing Strategies: A Comprehensive Analysis of Consumer Behaviour and Business Practices
by Ahmad Mansour & Hind Al-Ahmed & Anan Deek & Khaled Alshaketheep & Mohammad Al-Ma'aitah & Bara Asfour & Muhammad Alshurideh
- 213-222 Decoding Users’ Continuance Intentions towards Digital Financial Platforms in the Indian Economy
by Anandhi Elangovan & Manivannan Babu
- 223-228 Moderating Role of Tenure in an Organization and Work Engagement on Organization Citizenship Behaviour and Task Performance
by Preeti S. Honnamane & K. Sreekanth & G. P. Girish
- 229-238 Impact of Ethical Marketing Practices and Health Consciousness on Cosmetics Consumer Attitude and Purchase Intention: Evidence from Vietnam
by Phuong Mai Nguyen & Huong-Linh Le & Nguyen-Nhu-Y Ho & Rez Alexis Dela Cruz & Luu Ly Tran & Vu Phuong Anh Do
- 239-254 Social Media Marketing and Consumer Brand Engagement: Elevating Luxury Perfume Brand Equity
by Yossie Rossanty & Endang Sulistya Rini & Beby Karina Fawzeea Sembiring & Amlys Syahputra Silalahi
- 255-262 Unraveling the Hidden Costs: How Cable Theft and Vandalism Fuel Soaring Energy Tariffs in Emerging Economies
by Farrukh Nawaz & Umar Kayani & Ahmet Faruk Aysan
- 263-273 Going the Extra Mile: What Drives Employee Voluntarism in Public Sector Organizations?
by Jenna Saud & John Lewis Rice
- 274-287 Creditworthiness Criteria According to the 5Cs Model and Credit Decision: The Moderating Role of Intellectual Capital
by Zaher Abdel Fattah Al-Slehat & Sufian Radwan Almanaseer & Bader Mustafa Mahmoud Al Sharif & Yazan Emnawer Al-Haraisa & Sulieman Daood Aloshaibat & Mohammad Abdlwhab Almahasneh
- 288-300 The Impact of Social Media Marketing Activities on Purchase Intention
by Firas Alnaser & Mahmoud Alghizzawi & Ghaith Abualfalayeh & Fandi Omeish & Sager Alharthi & Saed R. Al Koni
- 301-306 Investigating the Main Factors Affecting Doing More Business with Existing Customers in Light of Customer Experience: An Empirical Study in the Malls
by Barween Al Kurdi & Aram Nawaiseh & Muhammad Alshurideh & Hind Al-Ahmed & Khalid Al-Sulaiti & Yaser Allozi & Haitham M. Alzoubi & Gouher Ahmed & Khaled Alshaketheep
- 307-316 A Comparative Analysis of Board Qualities and Performance of Listed Deposit Money Banks in Nigeria and Ghana
by Oluyinka Oluwagbade & Niyi Solomon Awotomýlusý & Samuel Ajibade Dada & Temitayo Oluwatimilehin Abe & Motunrayo Olayinka Adewara
- 317-324 The Influence of Financial Literacy, Risk Orientation and Qualified Accountants on Performance in Micro, Small and Medium Enterprises: The Mediating Role of Management Accounting
by Kamilah Ahmad
- 325-333 Investigating the Impact of Digital Leadership Dimensions on Service Economics Dimensions: An Empirical Study of Service Ministries in the Kingdom of Saudi Arabia
by Badreldin Mohamed Ahmed Abdulrahman & Sanaa Mostafa Mohammed
- 334-345 Commercial Diplomacy and Internationalization of SMEs: A Scoping Review
by Fatima Alsuwaidi & Muhammad Raziq & Uzma Batool
- 346-354 Brand Image as a Strategic Lever for Mergers and Acquisitions in the Financial Services Sector in South Africa
by Ridwaan Asmal & Marlini Moodley
- 355-363 A Bibliometric Analysis of Employee Turnover Intention among IT Sector Employees
by Trapati Narwaria & Rajiv Dwivedi & Anil Vashisht & Apoorva Mishra & Pratiksha Saxena & Vivek Gupta & Abhishek Singhal & Sandeep Raghuwanshi
- 364-371 Key Success Factors in Entrepreneurial Development among Women Micro-Entrepreneurs in Malaysia
by Vikneswary Tirumalaisamy & Asokan Vasudevan & Rajani Balakrishnan & Suleiman Ibrahim Shelash Mohammad & A. Vasumathi & Ahmad Samed Al-Adwan & Barween Al Kurdi
- 372-377 Elevating Customer Satisfaction: The Crucial Role of Electronic Service Quality in Today’s Digital Landscape
by Abdallah Abusalma & Khaleel Ibrahim Al-Daoud & Suleiman Ibrahim Mohammad & Asokan Vasudevan
- 378-388 Linking Hierarchy Culture, Market Culture and Innovation Orientation: Moderating Roles of Causation and Effectuation
by Khairia Ghuloum Al Maazmi & Yazid Abdullahi Abubakar & Muhammad Mustafa Raziq
- 389-399 Micro-Credentialing: The Janus of Higher Education
by Flip Schutte
- 400-408 Remote Work Dynamics in Semiconductor MNCs in Klang Valley: The Impact of Work Environment, Technological Infrastructure, and Work-Life Balance on Employee Productivity Moderated by Gender
by Segufta Yasmi Abdul Rahman & Ramila Devi Ram Sing
- 409-423 Integrating Brand Gestalt and Customer Loyalty in Telecommunication Sector: The Mediating Role of Customer Satisfaction
by Ronny H. Walean & Helena Pongoh & Deske Mandagi
- 424-432 Financial Literacy and Mobile Banking Usage: The Moderating Role of Demographic Characteristics
by Sufian Radwan Almanaseer & Zaher Abdel Fattah Al-Slehat & Bader Mustafa Al Sharif & Sulieman Daood Aloshaibat & Yazan Emnawer Al-Haraisa & Mohammad Abdlwhab Almahasneh
- 433-442 Sustainable Drivers of Financial Success in Nigeria’s Non-Financial Sector: A Managerial Perspective
by Adeleke Abdulyekini Adebanjo & Okere Wisdom
September 2024, Volume 14, Issue 5
July 2024, Volume 14, Issue 4
May 2024, Volume 14, Issue 3
- 1-4 Unveiling the Shadow: Theorizing the Impact of Narcissistic Leadership on Sales Teams
by Jorge Bullemore
- 5-17 Investigating the Features of Sales Promotions: Conceptualization and Empirical Evidence
by Bilson Simamora & Syanne Emmanuella Xzyfanequo
- 18-25 Assessing the Moderating Role of Customer Orientation on the Impact of Business Intelligence Tools on Digital Marketing Strategy Optimization
by Ashraf H. Salah & Amro Alzghoul
- 26-33 The Role of Digital Marketing in Shaping Students’ Attitudes towards Health Care Professions
by Angelo R. Santos
- 34-46 Cross-Sectioning Sustainable Supply Chain Governance: A Bibliometric Analysis
by Anirudh Venkatarman & A. Dunstan Rajkumar
- 47-55 Communal Effect Attitudes on Punjab Senior Citizens
by Navjot Kaur & Priyanka Parihar
- 56-64 Elevating Industry IQ: The Dance of Empowerment, Resourcefulness, and Innovation in Petrochemical Realms
by Nadeem Akhtar
- 65-73 Triple Helix for Sustainable Development Goals: An Impact Assessment of Shared Service Facility for Micro, Small, and Medium Enterprises Competitiveness in the Philippines
by Kenneth L. Armas & Catherine Dela Cruz & Jonas Emmanuel Navarro & Vivien Viloria
- 74-81 Agile Blueprints: Navigating Project Management toward Sustainable Success: A Comprehensive Literature Synthesis and Managerial Compass
by AbdelAziz AlOwais
- 82-96 Learning from the Past Bridging Digital and Physical Markets: A Guidelines for Future Research Agenda of Online-to-Offline (O2O) Marketing Strategy
by Aditya Halim Perdana Kusuma Putra
- 97-104 The Effect of Halal Awareness, Halal Certification, and Social Servicecafe on Purchase Intention in Indonesia: The Mediating Role of Attitude
by Citra Shahnia & Dudi Permana & Sri Harini & Endri Endri & Mutia Wahyuningsih
- 105-112 Assessment Management in Higher Education
by Maytha Al-Ali
- 113-122 Analysis of Green HRM, Green Value Strategic Improving CSR and Green Performance in Central Kalimantan HSL Palm Companies
by Laden Mering
- 123-135 Communicating Banking Cyber-security Measures, Customer Ethical Concerns, Experience, and Loyalty Intentions: A Developing Economy’s Perspective
by Freddy Marilahimbilu Mgiba & Thozama Mxotwa
March 2024, Volume 14, Issue 2
January 2024, Volume 14, Issue 1
November 2023, Volume 13, Issue 6
September 2023, Volume 13, Issue 5
July 2023, Volume 13, Issue 4
May 2023, Volume 13, Issue 3
March 2023, Volume 13, Issue 2
January 2023, Volume 13, Issue 1
November 2022, Volume 12, Issue 6
September 2022, Volume 12, Issue 5
July 2022, Volume 12, Issue 4
May 2022, Volume 12, Issue 3
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