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Landwirtschaftliche Nutztierhaltung: Begriffsdefinition zum zentralen Untersuchungsobjekt im Projekt SocialLab²

Author

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  • Mukhamedzyanova, Regina
  • Gier, Nadine R.
  • Berkes, Jessica
  • Schütz, Aurelia
  • Christoph-Schulz, Inken Birte

Abstract

Befragungen sind in der Wissenschaft ein gerne als auch häufig eingesetztes Instrument, um Erkenntnisse über einen Forschungsgegenstand zu erhalten. Davon auszugehen, dass eine Befragung schnell und einfach konzipiert ist, ist jedoch ein Trugschluss. Befragte können auf vielfältige Art und Weise bewusst oder unbewusst beeinflusst werden: Fragenreihenfolge, Herleitung zu einem Thema aber auch die Wortwahl sind entscheidend dafür, ob Befragte wirklich die eigene Meinung zu einem Thema äußern oder sich in eine bestimmte Richtung haben leiten lassen. In Bezug auf die Nutztierhaltung können unterschiedliche Formulierungen gewählt werden: Während 'Massentierhaltung' in den meisten Fällen negativ wahrgenommen wird, ist es im Falle der 'bäuerlichen Landwirtschaft' in der Regel genau anders herum. Der Frage, welcher Begriff am neutralsten die derzeit am häufigsten praktizierte Form der landwirtschaftlichen Nutztierhaltung beschreibt, widmet sich dieser Beitrag. Mit Hilfe qualitativer (u.a. Think Aloud, Information Retrieval Probing, Sortiertechnik, Paraphrasierung) und quantitativer Pretestverfahren (u.a. univariate Varianzanalyse, Normalitätsverteilung, Shapiro-Wilk-Test) wurden unterschiedliche Begrifflichkeiten systematisch untersucht. Ergebnis der unterschiedlichen Analysen ist, dass der Begriff 'vorrangig praktizierte landwirtschaftliche Nutztierhaltung nach gesetzlichem Mindeststandard' (Langform) bzw. 'landwirtschaftliche Nutztierhaltung' (Kurzform) das Thema am neutralsten darstellt.

Suggested Citation

  • Mukhamedzyanova, Regina & Gier, Nadine R. & Berkes, Jessica & Schütz, Aurelia & Christoph-Schulz, Inken Birte, 2021. "Landwirtschaftliche Nutztierhaltung: Begriffsdefinition zum zentralen Untersuchungsobjekt im Projekt SocialLab²," Thünen Working Papers 186, Johann Heinrich von Thünen Institute, Federal Research Institute for Rural Areas, Forestry and Fisheries.
    • Handle: RePEc:zbw:jhtiwp:186
    DOI: 10.3220/WP1639647850000
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    References listed on IDEAS

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