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Gender Bias, Citizen Participation, and AI

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  • Jose Antonio Cuesta Leiva
  • Natalia Pecorari

Abstract

This paper investigates the role of gender bias in artificial intelligence–driven analyses of citizen participation, using data from the 2023 Latinobarómetro Survey. The paper proposes that gender bias—whether societal, data driven, or algorithmic—significantly affects civic engagement. Using machine learning, particularly decision trees, the analysis explores how self-reported societal bias (machismo norms) interacts with personal characteristics and circumstances to shape civic participation. The findings show that individuals with reportedly low levels of gender bias, who express political interest, have high levels of education, and align with left-wing views, are more likely to participate. The paper also explores different strategies to mitigate gender bias in both the data and the algorithms, demonstrating that gender bias remains a persistent factor even after applying corrective measures. Notably, lower machismo thresholds are required for participation in more egalitarian societies, with men needing to exhibit especially low machismo levels. Ultimately, the findings emphasize the importance of integrated strategies to tackle gender bias and increase participation, offering a framework for future studies to expand on nonlinear and complex social dynamics.

Suggested Citation

  • Jose Antonio Cuesta Leiva & Natalia Pecorari, 2025. "Gender Bias, Citizen Participation, and AI," Policy Research Working Paper Series 11046, The World Bank.
  • Handle: RePEc:wbk:wbrwps:11046
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    File URL: https://documents.worldbank.org/curated/en/099909401272535729/pdf/IDU-758c3cc4-f5be-4ea5-9e4d-6a2c1334c916.pdf
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    References listed on IDEAS

    as
    1. Fajardo Heyward,Paola Carolina & Cuesta Leiva,Jose Antonio, 2023. "Assessing the Success of National Human Rights Action Plans through a Political Economy Lens : The Case of Chile," Policy Research Working Paper Series 10578, The World Bank.
    2. Manjul Gupta & Carlos M. Parra & Denis Dennehy, 2022. "Questioning Racial and Gender Bias in AI-based Recommendations: Do Espoused National Cultural Values Matter?," Information Systems Frontiers, Springer, vol. 24(5), pages 1465-1481, October.
    3. Louis Guttman, 1954. "Some necessary conditions for common-factor analysis," Psychometrika, Springer;The Psychometric Society, vol. 19(2), pages 149-161, June.
    4. Natalia Pecorari & Jose Cuesta, 2024. "Citizen Participation and Political Trust in Latin America and the Caribbean: A Machine Learning Approach," The European Journal of Development Research, Palgrave Macmillan;European Association of Development Research and Training Institutes (EADI), vol. 36(5), pages 1227-1252, October.
    Full references (including those not matched with items on IDEAS)

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