Buyer power from joint listing decision
We show that collective bargaining can enhance retailers’ buying power vis-àvis their suppliers. We consider a model of vertically related markets, in which an upstream leader faces a competitive fringe of less efficient suppliers and negotiates secretly with several firms that compete in a downstream market. We allow downstream firms to join forces in negotiating with suppliers, by creating a buyer group which selects suppliers on behalf of its members: each group member can then veto the upstream leader’s offer, in which case all group members turn to the fringe suppliers. Transforming individual listing decisions into a joint listing decision makes delisting less harmful for a group member; this, in turn enhances the group members’ bargaining position at the expense of the upstream leader. We also show that this additional buyer power can have an ambiguous impact on the upstream leader’s incentives to invest.
|Date of creation:||Apr 2012|
|Date of revision:||Jul 2014|
|Publication status:||Published in The Economic Journal, vol. 125, n°589, décembre 2015, p. 1677-1704.|
|Contact details of provider:|| Phone: (+33) 5 61 12 86 23|
Web page: http://www.tse-fr.eu/
More information through EDIRC
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Inderst, Roman & Shaffer, Greg, 2004.
"Retail Mergers: Buyer Power and Product Variety,"
CEPR Discussion Papers
4236, C.E.P.R. Discussion Papers.
- Roman Inderst & Tommaso M. Valletti, 2011.
"Buyer Power And The ‘Waterbed Effect’,"
Journal of Industrial Economics,
Wiley Blackwell, vol. 59(1), pages 1-20, 03.
- McAfee, R Preston & Schwartz, Marius, 1994. "Opportunism in Multilateral Vertical Contracting: Nondiscrimination, Exclusivity, and Uniformity," American Economic Review, American Economic Association, vol. 84(1), pages 210-30, March.
- Inderst, Roman & Wey, Christian, 2002.
"Buyer Power and Supplier Incentives,"
CEPR Discussion Papers
3547, C.E.P.R. Discussion Papers.
- Roman Inderst & Christian Wey, 2005. "Buyer Power and Supplier Incentives," Discussion Papers of DIW Berlin 464, DIW Berlin, German Institute for Economic Research.
- Roman Inderst & Christian Wey, 2003. "Buyer Power and Supplier Incentives," CIG Working Papers SP II 2003-05, Wissenschaftszentrum Berlin (WZB), Research Unit: Competition and Innovation (CIG).
- Özlem Bedre-Defolie & Stéphane Caprice, 2011.
"Merger Efficiency and Welfare Implications of Buyer Power,"
Discussion Papers of DIW Berlin
1144, DIW Berlin, German Institute for Economic Research.
- Özlem Bedre-Defolie & Stéphane Caprice, 2011. "Merger efficiency and welfare implications of buyer power," ESMT Research Working Papers ESMT-11-07, ESMT European School of Management and Technology.
- Daniel P. O'Brien & Greg Shaffer, 1992. "Vertical Control with Bilateral Contracts," RAND Journal of Economics, The RAND Corporation, vol. 23(3), pages 299-308, Autumn.
- Caillaud, Bernard & Jullien, B & Picard, P, 1995.
"Competing Vertical Structures: Precommitment and Renegotiation,"
Econometric Society, vol. 63(3), pages 621-46, May.
- Caillaud Bernard & Jullien Bruno & Picard Pierre, 1991. "Competing vertical structures : precommitment and renegotiation," CEPREMAP Working Papers (Couverture Orange) 9125, CEPREMAP.
- von Ungern-Sternberg, Thomas, 1996. "Countervailing power revisited," International Journal of Industrial Organization, Elsevier, vol. 14(4), pages 507-519, June.
- Dana, James D., 2012. "Buyer groups as strategic commitments," Games and Economic Behavior, Elsevier, vol. 74(2), pages 470-485.
- Tasneem Chipty & Christopher M. Snyder, 1999. "The Role Of Firm Size In Bilateral Bargaining: A Study Of The Cable Television Industry," The Review of Economics and Statistics, MIT Press, vol. 81(2), pages 326-340, May.
- Scheffman, David T & Spiller, Pablo T, 1992. "Buyer's Strategies, Entry Barriers, and Competition," Economic Inquiry, Western Economic Association International, vol. 30(3), pages 418-36, July.
- Smith, Howard & Thanassoulis, John, 2012. "Upstream uncertainty and countervailing power," International Journal of Industrial Organization, Elsevier, vol. 30(6), pages 483-495.
When requesting a correction, please mention this item's handle: RePEc:tse:wpaper:25765. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: ()
If references are entirely missing, you can add them using this form.