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Contract contingency in vertically related markets

Author

Listed:
  • Emanuele Bacchiega

    (UNIBO - Alma Mater Studiorum University of Bologna)

  • Olivier Bonroy

    (GAEL - Laboratoire d'Economie Appliquée de Grenoble - Grenoble INP - Institut polytechnique de Grenoble - Grenoble Institute of Technology - INRA - Institut National de la Recherche Agronomique - CNRS - Centre National de la Recherche Scientifique - UGA [2016-2019] - Université Grenoble Alpes [2016-2019], INRA - Institut National de la Recherche Agronomique)

  • Emmanuel Petrakis

    (UOC - University of Crete [Heraklion])

Abstract

We study the optimal contract choice of an upstream monopolist producing an essential input that may sell to two vertically differentiated downstream firms. The upstream supplier can offer an exclusive contract to one of the firms or non-exclusive contracts to both firms. Each of the latter can be made contingent or not on the breakdown of the negotiations between the upstream supplier and the rival downstream firm. The distribution of bargaining power during the contract terms negotiations is the main driving force of the monopolist's choices. A powerful supplier always opts for an exclusive contract. By contrast, a weaker supplier offers non-exclusive contracts and makes each of them contingent or non-contingent such as to guarantee the most favorable outside option in its negotiations. Our main results hold under an horizontally differentiated downstream market too.
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Suggested Citation

  • Emanuele Bacchiega & Olivier Bonroy & Emmanuel Petrakis, 2017. "Contract contingency in vertically related markets," Post-Print halshs-02096640, HAL.
  • Handle: RePEc:hal:journl:halshs-02096640
    Note: View the original document on HAL open archive server: https://halshs.archives-ouvertes.fr/halshs-02096640
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    Cited by:

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    4. Thomas, Alban & Lamine, Claire & Allès, Benjamin & Chiffoleau, Yuna & Doré, Antoine & Dubuisson-Quellier, Sophie & Hannachi, Mourad, 2020. "The key roles of economic and social organization and producer and consumer behaviour towards a health-agriculture-food-environment nexus: recent advances and future prospects," Review of Agricultural, Food and Environmental Studies, Institut National de la Recherche Agronomique (INRA), vol. 101(1), August.

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    More about this item

    JEL classification:

    • D43 - Microeconomics - - Market Structure, Pricing, and Design - - - Oligopoly and Other Forms of Market Imperfection
    • L13 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Oligopoly and Other Imperfect Markets
    • L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation

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