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Do economic players shape up fashion trends?


  • Hasan, Syed Akif
  • Subhani, Muhammad Imtiaz
  • Osman, Ms. Amber


The behavior of following the most in vogue and admired styles of dressing has been there since the ancient times. With time, people have moved on with the rapid change in the surroundings. Both the genders acknowledge fashion. Fashion is an extension of regular clothing. This paper investigates the role of economical players which includes per capita income and inflations in shaping up the various trends/ fashion trends/ trends in clothing and their consumptions for Pakistan, India, United States and Australia. The findings of this paper confirms that the outline economical players do matter for various popular trends of Pakistan, India and United States, while the same economical players they don’t really matter for shaping up the fashion trends in Australia, this suggest that these nations have different socio economical conditions along with the various different modes of lifestyles which are mattered for various categories of reasons.

Suggested Citation

  • Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Ms. Amber, 2012. "Do economic players shape up fashion trends?," MPRA Paper 37660, University Library of Munich, Germany.
  • Handle: RePEc:pra:mprapa:37660

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    References listed on IDEAS

    1. Muhammad Imtiaz Subhani & Amber Osman, 2011. "A Study on the Association between Brand Awareness and Consumer/Brand Loyalty for the Packaged Milk Industry in Pakistan," South Asian Journal of Management Sciences (SAJMS), Iqra University, Iqra University, vol. 5(1), pages 11-12, Spring.
    2. Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Ms. Amber, 2012. "A battle between branded and me too brands (unbranded) products," MPRA Paper 35677, University Library of Munich, Germany.
    3. Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Ms. Amber, 2011. "New Article of Clothing translates the Mood of an Individual," MPRA Paper 34761, University Library of Munich, Germany.
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    More about this item


    Fashion Trends; Per capita Income; Inflation; Clothing;

    JEL classification:

    • A1 - General Economics and Teaching - - General Economics

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