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La expansión internacional como Estrategia Corporativa: Estudio de Caso de la Industria Hotelera en Iberoamérica
[International Expansion as Corporate Strategy: A Case Study of Hotel Industry in Iberoamérica]

Author

Listed:
  • Gómez Selemeneva, D.
  • Ortigueira, Luis C.

Abstract

The present paper is based on a case study: the Ibero-American hotel Industry and their evolution inside the process of international expansion. Through economic, sequential and strategic approaches that study the internationalization phenomenon , a theoretical-empiric analysis of strategies and entrance modalities is carried out. Being obtained a tendency toward strategic alliances through administration contracts and franchising.

Suggested Citation

  • Gómez Selemeneva, D. & Ortigueira, Luis C., 2007. "La expansión internacional como Estrategia Corporativa: Estudio de Caso de la Industria Hotelera en Iberoamérica
    [International Expansion as Corporate Strategy: A Case Study of Hotel Industry in Ib
    ," MPRA Paper 11240, University Library of Munich, Germany, revised 06 Feb 2008.
  • Handle: RePEc:pra:mprapa:11240
    as

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    File URL: https://mpra.ub.uni-muenchen.de/11240/1/MPRA_paper_11240.pdf
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    References listed on IDEAS

    as
    1. Erin Anderson & Hubert Gatignon, 1986. "Modes of Foreign Entry: A Transaction Cost Analysis and Propositions," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 17(3), pages 1-26, September.
    2. Peter J Buckley & Mark C Casson, 1998. "Analyzing Foreign Market Entry Strategies: Extending the Internalization Approach," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 29(3), pages 539-561, September.
    3. Teece, David J. & Rumelt, Richard & Dosi, Giovanni & Winter, Sidney, 1994. "Understanding corporate coherence : Theory and evidence," Journal of Economic Behavior & Organization, Elsevier, vol. 23(1), pages 1-30, January.
    4. Farok J Contractor & Sumit K Kundu, 1998. "Modal Choice in a World of Alliances: Analyzing Organizational Forms in the International Hotel Sector," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 29(2), pages 325-356, June.
    Full references (including those not matched with items on IDEAS)

    More about this item

    Keywords

    Eclectic theory; Transaction Cost Theory; Internationalization; Hotel Sector;

    JEL classification:

    • D23 - Microeconomics - - Production and Organizations - - - Organizational Behavior; Transaction Costs; Property Rights
    • L8 - Industrial Organization - - Industry Studies: Services

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