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The Collective-Quality Promotion in the Agribusiness Sector: An Overview

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  • Stéphan Marette

Abstract

This paper reviews the economic effects of collective-quality promotion through a survey of the recent literature devoted to common labeling and professional groups. Benefits and costs of common labeling and professional groups for improving quality are detailed. Some empirical facts are presented, mainly focusing on some European examples, since many European countries have a long history of producer-owned marketing programs. This paper shows that in some cases the collective-quality promotion can be a successful strategy for firms/farmers.

Suggested Citation

  • Stéphan Marette, 2005. "The Collective-Quality Promotion in the Agribusiness Sector: An Overview," Midwest Agribusiness Trade Research and Information Center (MATRIC) Publications 05-wp406, Midwest Agribusiness Trade Research and Information Center (MATRIC) at Iowa State University.
  • Handle: RePEc:ias:mpaper:05-wp406
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    References listed on IDEAS

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    1. Christine Boizot-Szantai & Sébastien Lecocq & Stéphan Marette, 2005. "Common Labels and Market Mechanisms," Food and Agricultural Policy Research Institute (FAPRI) Publications 05-wp405, Food and Agricultural Policy Research Institute (FAPRI) at Iowa State University.
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    Cited by:

    1. Revoredo-Giha, Cesar & Lamprinopoulou-Kranis, Chrysa & Leat, Philip M.K. & Kupiec-Teahan, Beata & Toma, Luiza & Cacciolatti, Luca, 2009. "How Differentiated Is The Scottish Beef? An Analysis Of Supermarket Data Panel," Working Papers 109392, Scottish Agricultural College, Land Economy Research Group.
    2. Langinier Corinne & Babcock Bruce A., 2008. "Agricultural Production Clubs: Viability and Welfare Implications," Journal of Agricultural & Food Industrial Organization, De Gruyter, vol. 6(1), pages 1-31, December.

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