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Mazhar Ali

Personal Details

First Name:Mazhar
Middle Name:
Last Name:Ali
Suffix:
RePEc Short-ID:pal816
[This author has chosen not to make the email address public]

Affiliation

Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST)

Karachi, Pakistan
http://www.szabist.edu.pk/
RePEc:edi:szabipk (more details at EDIRC)

Research output

as
Jump to: Working papers Articles

Working papers

  1. Ali, Mazhar & Amir, Dr.Huma & Shamsi, Dr.Aamir, 2021. "Consumer Herding Behavior in Online Buying: A Literature Review," MPRA Paper 107435, University Library of Munich, Germany.
  2. Farid, Dania Shakaib & Ali, Mazhar, 2018. "Effects of Personality on Impulsive Buying Behavior: Evidence from a Developing Country," MPRA Paper 87401, University Library of Munich, Germany.
  3. Ali, Mazhar & Ahmed, Masood, 2018. "Determinants of students’ loyalty to university: A service-based approach," MPRA Paper 84352, University Library of Munich, Germany.
  4. Shuja, Komal & Ali, Mazhar & Mehak Anjum, Munazzah & Rahim, Abdul, 2016. "Effectiveness of Animated Spokes Character in Advertising Targeted to Kids," MPRA Paper 73362, University Library of Munich, Germany.
  5. Ali, Mazhar, 2016. "Evaluating Advertising Effectiveness of Creative Television Advertisements for High Involvement Products," MPRA Paper 72699, University Library of Munich, Germany.
  6. Hussain, Riaz & Ali, Mazhar, 2015. "Effect of Store Atmosphere on Consumer Purchase Intention," MPRA Paper 72707, University Library of Munich, Germany.
  7. Siddiqui, Dr. Kamran Ahmed & Ali, Mazhar & Sarki, Irshad Hussain & Khuhro, Rafique Ahmed, 2015. "Telecom Branding in Pakistan: Network Coverage or Value Added Services," MPRA Paper 72709, University Library of Munich, Germany.

Articles

  1. Shakaib Farid, Dania & Ali, Mazhar, 2018. "Effects of Personality on Impulsive Buying Behavior: Evidence from a Developing Country," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 31-43.
  2. Shuja, Komal & Ali, Mazhar & Anjum, Munazzah Mehak & Rahim, Abdul, 2018. "Effectiveness of Animated Spokes-Character in Advertising Targeted to Kids," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 31-47.
  3. Ali, Mazhar & Farhat, Kashif, 2017. "Antecedents of Attitude Toward Counterfeit Wrist Watches," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 251-266.
  4. Ali, Mazhar, 2016. "Evaluating Advertising Effectiveness of Creative Television Advertisements for High Involvement Products," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 916-932.
  5. Hussain, Riaz & Ali, Mazhar, 2015. "Effect of Store Atmosphere on Consumer Purchase Intention," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 35-43.
  6. Siddiqui, Kamran Ahmed & Ali, Mazhar & Sarki, Irshad Hussain & Khuhro, Rafique Ahmed, 2015. "Telecom Branding in Pakistan: Network Coverage or Value Added Services," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 61-66.

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Working papers

  1. Farid, Dania Shakaib & Ali, Mazhar, 2018. "Effects of Personality on Impulsive Buying Behavior: Evidence from a Developing Country," MPRA Paper 87401, University Library of Munich, Germany.

    Cited by:

    1. khan, ifrah & Fatima, Tahreem & khan, Azam & ali, Umaid, 2020. "Understanding impulse purchased in facebook commerce-does big five matter?," MPRA Paper 104622, University Library of Munich, Germany, revised 2020.
    2. Ali, Mazhar & Amir, Dr.Huma & Shamsi, Dr.Aamir, 2021. "Consumer Herding Behavior in Online Buying: A Literature Review," MPRA Paper 107435, University Library of Munich, Germany.

  2. Ali, Mazhar & Ahmed, Masood, 2018. "Determinants of students’ loyalty to university: A service-based approach," MPRA Paper 84352, University Library of Munich, Germany.

    Cited by:

    1. Sue Ling Lai & Hiep-Hung Pham & Hong-Kong To Nguyen & The-Cuong Nguyen & Anh-Vinh Le, 2019. "Toward Sustainable Overseas Mobility of Vietnamese Students: Understanding Determinants of Attitudinal and Behavioral Loyalty in Students of Higher Education," Sustainability, MDPI, vol. 11(2), pages 1-17, January.

  3. Ali, Mazhar, 2016. "Evaluating Advertising Effectiveness of Creative Television Advertisements for High Involvement Products," MPRA Paper 72699, University Library of Munich, Germany.

    Cited by:

    1. Shuja, Komal & Ali, Mazhar & Mehak Anjum, Munazzah & Rahim, Abdul, 2016. "Effectiveness of Animated Spokes Character in Advertising Targeted to Kids," MPRA Paper 73362, University Library of Munich, Germany.
    2. Ali, Mazhar & Amir, Dr.Huma & Shamsi, Dr.Aamir, 2021. "Consumer Herding Behavior in Online Buying: A Literature Review," MPRA Paper 107435, University Library of Munich, Germany.

  4. Hussain, Riaz & Ali, Mazhar, 2015. "Effect of Store Atmosphere on Consumer Purchase Intention," MPRA Paper 72707, University Library of Munich, Germany.

    Cited by:

    1. Phang Ing & Liew Ru Ven Ivan & Zaiton Osman, 2020. "The Relationship Between Malaysian Supermarket In-Store Shopping Experiences and Positive Word-of-Mouth," International Journal of Marketing Studies, Canadian Center of Science and Education, vol. 11(2), pages 115-115, March.
    2. Niros, Meletios & Niros, Angelica & Omri, Spyridon, 2022. "Do store atmosphere and playfulness matter during the ongoing pandemic crisis?," MPRA Paper 114026, University Library of Munich, Germany.
    3. Md. FarhanFaruqui & Fabliha Tasnim Hride, 2019. "Influence of Shelf Space Arrangement on Buying Behavior," International Journal of Business and Social Research, LAR Center Press, vol. 9(3), pages 52-60, March.
    4. Shuai Yang & Lei Li & Jiemin Zhang, 2018. "Understanding Consumers’ Sustainable Consumption Intention at China’s Double-11 Online Shopping Festival: An Extended Theory of Planned Behavior Model," Sustainability, MDPI, vol. 10(6), pages 1-19, May.
    5. Shahzad Nasim & Musarrat Shamshir, 2018. "Consumer Behavior Towards Shopping Malls: A Systematic Narrative Review," IBT Journal of Business Studies (JBS), Ilma University, Faculty of Management Science, vol. 14(1), pages 81-94.
    6. Ganesh Dash & Debarun Chakraborty, 2021. "Digital Transformation of Marketing Strategies during a Pandemic: Evidence from an Emerging Economy during COVID-19," Sustainability, MDPI, vol. 13(12), pages 1-19, June.
    7. Shahzad Nasim, & Musarrat Shamshir, 2019. "Impact Of Landscaping Of Shopping-Mall On Customer Preferences: A Qualitative Study Of Shopping Malls Located In Karachi," IBT Journal of Business Studies (JBS), Ilma University, Faculty of Management Science, vol. 15(2), pages 14-24.
    8. Ali, Mazhar & Amir, Dr.Huma & Shamsi, Dr.Aamir, 2021. "Consumer Herding Behavior in Online Buying: A Literature Review," MPRA Paper 107435, University Library of Munich, Germany.
    9. Jalal Rajeh Hanaysha, 2020. "Marketing Mix Elements and Corporate Social Responsibility: Do they Really Matter to Store Image?," Jindal Journal of Business Research, , vol. 9(1), pages 56-71, June.
    10. Farid, Dania Shakaib & Ali, Mazhar, 2018. "Effects of Personality on Impulsive Buying Behavior: Evidence from a Developing Country," MPRA Paper 87401, University Library of Munich, Germany.
    11. Jacinta Ana Neves & Ephrem Habtemichael Redda & Natasha de Klerk & Natasha de Klerk, 2018. "External Factors Influencing the Cognitive Response of Impulse Buying Behaviour amongst Generation Y Students," Journal of Economics and Behavioral Studies, AMH International, vol. 10(5), pages 264-273.
    12. Abbas N. Albarq, 2021. "Effect of Web atmospherics and satisfaction on purchase behavior: stimulus–organism–response model," Future Business Journal, Springer, vol. 7(1), pages 1-8, December.
    13. Jinjing Yang & Cong Cao & Chensang Ye & Yangyan Shi, 2022. "Effects of Interface Design and Live Atmosphere on Consumers’ Impulse-Buying Behaviour from the Perspective of Human–Computer Interaction," Sustainability, MDPI, vol. 14(12), pages 1-21, June.
    14. Hassaan Ahmed & Hadiqa Riaz, 2018. "IImpact of Store Environment on Impulse Buying (A case of International Modern Trade Retailers in Karachi)," KASBIT Business Journals (KBJ), Khadim Ali Shah Bukhari Institute of Technology (KASBIT), vol. 11(1), pages 57-76, December.
    15. Zhang, Lini & Zhao, Haidong, 2019. "Personal value vs. luxury value: What are Chinese luxury consumers shopping for when buying luxury fashion goods?," Journal of Retailing and Consumer Services, Elsevier, vol. 51(C), pages 62-71.

Articles

  1. Shakaib Farid, Dania & Ali, Mazhar, 2018. "Effects of Personality on Impulsive Buying Behavior: Evidence from a Developing Country," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 31-43.
    See citations under working paper version above.
  2. Ali, Mazhar, 2016. "Evaluating Advertising Effectiveness of Creative Television Advertisements for High Involvement Products," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 916-932. See citations under working paper version above.
  3. Hussain, Riaz & Ali, Mazhar, 2015. "Effect of Store Atmosphere on Consumer Purchase Intention," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, pages 35-43.
    See citations under working paper version above.Sorry, no citations of articles recorded.

More information

Research fields, statistics, top rankings, if available.

Statistics

Access and download statistics for all items

NEP Fields

NEP is an announcement service for new working papers, with a weekly report in each of many fields. This author has had 6 papers announced in NEP. These are the fields, ordered by number of announcements, along with their dates. If the author is listed in the directory of specialists for this field, a link is also provided.
  1. NEP-MKT: Marketing (4) 2016-08-07 2016-08-14 2016-09-04 2021-05-03. Author is listed
  2. NEP-EDU: Education (2) 2016-09-04 2018-03-26. Author is listed
  3. NEP-CSE: Economics of Strategic Management (1) 2016-08-07
  4. NEP-CUL: Cultural Economics (1) 2016-08-07
  5. NEP-CWA: Central & Western Asia (1) 2021-05-03
  6. NEP-ICT: Information & Communication Technologies (1) 2016-08-28
  7. NEP-IPR: Intellectual Property Rights (1) 2016-08-28
  8. NEP-PAY: Payment Systems & Financial Technology (1) 2016-08-28

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