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Internationalization of small and medium-sized enterprises

Author

Listed:
  • Zoran Paunović
  • Darko Prebežac

    (Faculty of Economics & Business, University of Zagreb)

Abstract

Highly developed countries, which are similar to Croatia by size and population, highlight the importance of small and medium-sized enterprises (SMEs) as holders of export activities and key factors in raising the competitiveness of the entire economy. In this paper authors research the concept of internationalization of SMEs. Analyzing the influence of decision makers on the process of internationalization and showing its advantages and disadvantages for the respective company and country, this research introduces the most common models on the basis of which this process is implemented in practice. A case study of a small export company from Croatia illustrates the process of internationalization to the U.S. market and provides useful information to the companies which are planning to enter new markets.

Suggested Citation

  • Zoran Paunović & Darko Prebežac, 2010. "Internationalization of small and medium-sized enterprises," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 22(1), pages 57-76.
  • Handle: RePEc:zag:market:v:22:y:2010:i:1:p:57-76
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    References listed on IDEAS

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    3. Jan Johanson & Jan-Erik Vahlne, 1977. "The Internationalization Process of the Firm—A Model of Knowledge Development and Increasing Foreign Market Commitments," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 8(1), pages 23-32, March.
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    Full references (including those not matched with items on IDEAS)

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