The Decision-Maker and Export Entry and Expansion
This paper examines the varied empirical findings of the relationship between firm, individual characteristics, and foreign entry expansion behavior. The results support the view that activity is neither exclusively determined by structural or managerial factors and is really the result of interaction between both types of variables. The paper proposes that foreign entry and expansion can best be understood as an adoption of innovation-type behavior.© 1981 JIBS. Journal of International Business Studies (1981) 12, 101–112
Volume (Year): 12 (1981)
Issue (Month): 2 (June)
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