The science and art of promotion evaluation
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DOI: 10.1002/(SICI)1520-6297(199923)15:4<465::AID-AGR4>3.0.CO;2-D
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References listed on IDEAS
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Citations
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Cited by:
- Shumway, C. Richard & Davis, George C., 2001.
"Does consistent aggregation really matter?,"
Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 45(2), pages 1-34.
- Shumway, C. Richard & Davis, George C., 2000. "Does Consistent Aggregation Really Matter?," Ag Econ Series 12966, Washington State University, School of Economic Sciences.
- Shumway, C. Richard & Davis, George C., 2000. "Does Consistent Aggregation Really Matter?," 2000 Conference (44th), January 23-25, 2000, Sydney, Australia 171924, Australian Agricultural and Resource Economics Society.
- Yeboah, Godfred & Maynard, Leigh J., 2004. "The Impact Of Bse, Fmd, And U.S. Export Promotion Expenditures On Japanese Meat Demand," 2004 Annual meeting, August 1-4, Denver, CO 19978, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
- Zhang, Mingxia & Sexton, Richard J., 2000. "Optimal Commodity Promotion In Imperfectly Competitive Markets," 2000 Annual meeting, July 30-August 2, Tampa, FL 21823, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
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