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Developing and Adapting the Existing Automotive Business Model: A Case Study

Author

Listed:
  • Faganel Armand

    (University of Primorska, Koper, Slovenia)

  • Jeran Tomaž

    (Avto Moste d.o.o, Ljubljana, Slovenia)

Abstract

Research purpose. The paper examines how to successfully adapt the existing business model, develop and introduce a new program in a company and gain new customers.

Suggested Citation

  • Faganel Armand & Jeran Tomaž, 2022. "Developing and Adapting the Existing Automotive Business Model: A Case Study," Economics and Culture, Sciendo, vol. 19(2), pages 5-16, December.
    • Handle: RePEc:vrs:ecocul:v:19:y:2022:i:2:p:5-16:n:4
    DOI: 10.2478/jec-2022-0011
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    References listed on IDEAS

    as
    1. Sang M. Lee & DonHee Lee, 2020. "“Untact”: a new customer service strategy in the digital age," Service Business, Springer;Pan-Pacific Business Association, vol. 14(1), pages 1-22, March.
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    More about this item

    Keywords

    business process; business model; car service; service quality; customers;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General

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