IDEAS home Printed from https://ideas.repec.org/a/tdt/annals/vxviiiy2012p110-116.html
   My bibliography  Save this article

Educating and informing the consumer in order to fight counterfeiting

Author

Listed:
  • Emilia PASCU
  • Oana-Maria MILEA
  • Petronela-Sonia

    ("DIMITRIE CANTEMIR" CHRISTIAN UNIVERSITY)

Abstract

Educating the consumer and fighting against the counterfeiting phenomenon are highly important action fields in every developed country because, although there are cases in which counterfeiting is considered a victimless crime and copying is perceived as an act of recognizing true value, this vision does not fit the consequences. The impact of counterfeit products on trade owners, consumers and national economies cannot be minimized; therefore, consumers must be informed about the dangers they face by purchasing a counterfeit product. It must be said that legislation is very strict with counterfeiters. The high counterfeiting level reflects, regardless the consumers’ appetite for trademark products, the counterfeiters’ ability of adapting to market trends and huge financial profits from selling counterfeit goods; the article allows an overall look regarding the counterfeiting issues.

Suggested Citation

  • Emilia PASCU & Oana-Maria MILEA & Petronela-Sonia, 2012. "Educating and informing the consumer in order to fight counterfeiting," Anale. Seria Stiinte Economice. Timisoara, Faculty of Economics, Tibiscus University in Timisoara, vol. 0, pages 110-116, May.
    • Handle: RePEc:tdt:annals:v:xviii:y:2012:p:110-116
    as

    Download full text from publisher

    File URL: http://fse.tibiscus.ro/anale/Lucrari2012/kssue2012_015.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Alan Zimmerman & Peggy Chaudhry, 2009. "The Economics of Counterfeit Trade," Springer Books, Springer, number 978-3-540-77835-6, June.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Imran Anwar Mir, 2013. "Examination of attitudinal and intentional drivers of non-deceptive counterfeiting in a South Asian context," Journal of Business Economics and Management, Taylor & Francis Journals, vol. 14(3), pages 601-615, June.
    2. Nikolaus Thumm & Vincenzo Butticè & Federico Caviggioli & Chiara Franzoni & Giuseppe, Scellato, 2018. "Impact of counterfeiting on the performance of digital technology companies," JRC Working Papers on Digital Economy 2018-03, Joint Research Centre.
    3. Chaudhry, Peggy E. & Stumpf, Stephen A., 2013. "The challenge of curbing counterfeit prescription drug growth: Preventing the perfect storm," Business Horizons, Elsevier, vol. 56(2), pages 189-197.
    4. Mike W Peng & David Ahlstrom & Shawn M Carraher & Weilei (Stone) Shi, 2017. "An institution-based view of global IPR history," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 48(7), pages 893-907, September.
    5. Jeremy M Wilson & Brandon A Sullivan, 2016. "Brand owner approaches to assessing the risk of product counterfeiting," Journal of Brand Management, Palgrave Macmillan, vol. 23(3), pages 327-344, May.
    6. Li, Ling, 2013. "Technology designed to combat fakes in the global supply chain," Business Horizons, Elsevier, vol. 56(2), pages 167-177.
    7. Beqiraj, Elton & Fedeli, Silvia & Giuriato, Luisa, 2020. "Policy tolerance of economic crime? An empirical analysis of the effect of counterfeiting on Italian trade," European Journal of Political Economy, Elsevier, vol. 65(C).
    8. Stumpf, Stephen A. & Chaudhry, Peggy, 2010. "Country matters: Executives weigh in on the causes and counter measures of counterfeit trade," Business Horizons, Elsevier, vol. 53(3), pages 305-314, May.
    9. Amankwah-Amoah, Joseph & Boso, Nathaniel & Kutsoati, James Kofi, 2022. "Institutionalization of protection for intangible assets: Insights from the counterfeit and pirated goods trade in sub-Saharan Africa," Journal of World Business, Elsevier, vol. 57(2).
    10. Jeremy M Wilson & Clifford Grammich & Fiona Chan, 2016. "Organizing for brand protection and responding to product counterfeit risk: An analysis of global firms," Journal of Brand Management, Palgrave Macmillan, vol. 23(3), pages 345-361, May.
    11. Li, Ling, 2013. "The path to Made-in-China: How this was done and future prospects," International Journal of Production Economics, Elsevier, vol. 146(1), pages 4-13.
    12. Beckert, Jens & Wehinger, Frank, 2011. "In the shadow illegal markets and economic sociology," MPIfG Discussion Paper 11/9, Max Planck Institute for the Study of Societies.
    13. Butticè, Vincenzo & Caviggioli, Federico & Franzoni, Chiara & Scellato, Giuseppe & Stryszowski, Piotr & Thumm, Nikolaus, 2020. "Counterfeiting in digital technologies: An empirical analysis of the economic performance and innovative activities of affected companies," Research Policy, Elsevier, vol. 49(5).
    14. Aschmoneit, Hauke & Schneider, Martin, 2011. "Kundenverhalten im Kontext der Produkt- und Markenpiraterie: Eine empirische Analyse bei hessischen Studierenden zur Abgrenzung von Verhaltensdeterminanten," Discussion Papers on Strategy and Innovation 11-03, Philipps-University Marburg, Department of Technology and Innovation Management (TIM).
    15. Elton Beqiraj & Silvia Fedeli & Luisa Giuriato, 2019. "How do organized crime and counterfeit interact in Italian trading firms? An empirical analysis of their effects on trade," Working Papers in Public Economics 187, University of Rome La Sapienza, Department of Economics and Law.
    16. Sarah Hong Xiao & Michael Nicholson, 2010. "Consumer consideration of non-deceptive counterfeit goods: a contingency matrix approach," The Service Industries Journal, Taylor & Francis Journals, vol. 31(15), pages 2617-2631, September.
    17. Stephen Pratt & Christine YH Zeng, 2020. "The economic value and determinants of tourists’ counterfeit purchases: The case of Hong Kong," Tourism Economics, , vol. 26(1), pages 155-178, February.

    More about this item

    Keywords

    counterfeiting; trademark; holograms; ACTA;
    All these keywords.

    JEL classification:

    • O3 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights
    • K4 - Law and Economics - - Legal Procedure, the Legal System, and Illegal Behavior

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:tdt:annals:v:xviii:y:2012:p:110-116. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Ramona Violeta Vasilescu (email available below). General contact details of provider: https://edirc.repec.org/data/fettiro.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.