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Analysis of innovation management in German enterprises


  • Alireza Nasiri
  • Antonio R. Alleyne
  • Lyu Yihui
  • Tahir Nisar


In the drive towards economic globalization, companies are faced with both opportunities and challenges. As the global landscape changes, company and by extension countries increasingly grasp the level of importance innovation has to their survival and continued development. The element of innovation, within the business environment, has become the necessary condition for sustainable development of a country or nation. In the case of Germany, the authors acknowledge the country’s fascinating ability in innovation management; therefore have sought to gain a better understanding through a sampled analysis of German private enterprises. In the process, quantitative model and qualitative model were utilized together. On the one hand, a qualitative method is adopted to collect primary data. On the other hand, a quantitative process is used to collect secondary data. According to the data analysis of the sampled corporations and businesses, the indices of each factor vary across the different industries. Results also suggested that stronger enterprises give greater attention to innovation (factors) and therefore reap higher gains. In such companies, various rules and regulations are designed to stimulate the employees’ creativity; while communication is established across all parts of companies. Similarly, the company would be design on the basis of adapting different market strategies. Worthy of note is that companies in each industry treat technological innovation as an important element to their development. Such emphasis on the importance of innovation management is a vital factor that can aid in explaining why German enterprises have gained such success to date. Hence, companies in other world economies, including fast pace China should take note of the German companies and strengthen their own management structure regarding innovation.

Suggested Citation

  • Alireza Nasiri & Antonio R. Alleyne & Lyu Yihui & Tahir Nisar, 2016. "Analysis of innovation management in German enterprises," Cogent Business & Management, Taylor & Francis Journals, vol. 3(1), pages 1216727-121, December.
  • Handle: RePEc:taf:oabmxx:v:3:y:2016:i:1:p:1216727
    DOI: 10.1080/23311975.2016.1216727

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    References listed on IDEAS

    1. Philippe Aghion & Peter Howitt & Susanne Prantl, 2015. "Patent rights, product market reforms, and innovation," Journal of Economic Growth, Springer, vol. 20(3), pages 223-262, September.
    2. Chen, Chung-Jen & Huang, Jing-Wen, 2009. "Strategic human resource practices and innovation performance -- The mediating role of knowledge management capacity," Journal of Business Research, Elsevier, vol. 62(1), pages 104-114, January.
    3. Barbara Breitschopf & Hariolf Grupp, 2004. "Innovation Dynamics in OECD Countries: Challenges for German Enterprises," International Economics and Economic Policy, Springer, vol. 1(2), pages 135-155, January.
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