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The Role of Patriotism in Explaining the TV Audience of National Team Games—Evidence From Four International Tournaments

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  • Stephan Nuesch
  • Egon Franck

Abstract

In the literature addressing the determinants of TV audiences in sports, both the absolute and relative playing strength of the opponents play a prominent role. Regarding national team competitions, however, this study conjectures that patriotism matters as well. Analyzing the Swiss TV audience at 2 World Cups and 2 European Football Championships, this study finds strong evidence that TV ratings are highly affected by the sizes of the groups of foreign residents affiliated with the teams playing on the field.

Suggested Citation

  • Stephan Nuesch & Egon Franck, 2009. "The Role of Patriotism in Explaining the TV Audience of National Team Games—Evidence From Four International Tournaments," Journal of Media Economics, Taylor & Francis Journals, vol. 22(1), pages 6-19.
    • Handle: RePEc:taf:jmedec:v:22:y:2009:i:1:p:6-19
    DOI: 10.1080/08997760902724472
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    Cited by:

    1. Dominik Schreyer & Benno Torgler, 2018. "On the Role of Race Outcome Uncertainty in the TV Demand for Formula 1 Grands Prix," Journal of Sports Economics, , vol. 19(2), pages 211-229, February.
    2. Osokin, N. & van Reeth, D., 2019. "TV Broadcasting of Major Football Tournaments in Russia: Economic Context and Consumer Preferences," Journal of the New Economic Association, New Economic Association, vol. 41(1), pages 159-185.
    3. Dominik Schreyer & Sascha L. Schmidt & Benno Torgler, 2017. "Game Outcome Uncertainty and the Demand for International Football Games: Evidence From the German TV Market," Journal of Media Economics, Taylor & Francis Journals, vol. 30(1), pages 31-45, January.
    4. Mara Konjer & Henk Erik Meier & Katrin Wedeking, 2017. "Consumer Demand for Telecasts of Tennis Matches in Germany," Journal of Sports Economics, , vol. 18(4), pages 351-375, May.
    5. Todd Nesbit & Kerry King, 2010. "The Impact of Fantasy Sports on Television Viewership," Journal of Media Economics, Taylor & Francis Journals, vol. 23(1), pages 24-41.
    6. Arne Feddersen & Armin Rott, 2011. "Determinants of Demand for Televised Live Football: Features of the German National Football Team," Journal of Sports Economics, , vol. 12(3), pages 352-369, June.
    7. Jye-Shyan Wang & Wen-Jhan Jane & Yu-Hung Cheng & Pei-Hsin Fang, 2021. "Does fan discrimination exist? Mixed-method investigation of customer discrimination in Chinese professional baseball league," Eurasian Business Review, Springer;Eurasia Business and Economics Society, vol. 11(3), pages 477-496, September.
    8. Isabel Artero & Eduardo Bandrés, 2018. "The Broadcasting Demand for the Spanish National Soccer Team," Journal of Sports Economics, , vol. 19(7), pages 934-959, October.
    9. Uribe, Rodrigo & Buzeta, Cristian & Manzur, Enrique & Alvarez, Isabel, 2021. "Determinants of football TV audience: The straight and ancillary effects of the presence of the local team on the FIFA world cup," Journal of Business Research, Elsevier, vol. 127(C), pages 454-463.
    10. Yi-hsuan Chiang & Wen-jhan Jane, 2013. "The Effects of Outcome Uncertainties, Patriotism, and Asian Regionalism in the World Baseball Classic," Journal of Media Economics, Taylor & Francis Journals, vol. 26(3), pages 148-161, September.
    11. Schreyer & Torgler Benno & Schmidt Sascha L., 2018. "Game Outcome Uncertainty and Television Audience Demand: New Evidence from German Football," German Economic Review, De Gruyter, vol. 19(2), pages 140-161, May.
    12. Grimshaw Scott D. & Sabin R. Paul & Willes Keith M., 2013. "Analysis of the NCAA Men’s Final Four TV audience," Journal of Quantitative Analysis in Sports, De Gruyter, vol. 9(2), pages 115-126, June.
    13. Georgios Nalbantis & Tim Pawlowski & Dominik Schreyer, 2023. "Substitution Effects and the Transnational Demand for European Soccer Telecasts," Journal of Sports Economics, , vol. 24(4), pages 407-442, May.
    14. César Rodríguez & Levi Pérez & Víctor Puente & Plácido Rodríguez, 2015. "The Determinants of Television Audience for Professional Cycling," Journal of Sports Economics, , vol. 16(1), pages 26-58, January.
    15. Dominik Schreyer & Sascha L. Schmidt & Benno Torgler, 2018. "Game Outcome Uncertainty in the English Premier League," Journal of Sports Economics, , vol. 19(5), pages 625-644, June.
    16. Daam Van Reeth & Nikita Osokin, 2020. "The Impact of Hosting the 2018 FIFA World Cup on Differences in TV Viewership Between Seasoned Football Fans and Occasional Watchers of Football Games in Russia," Journal of Sports Economics, , vol. 21(3), pages 256-280, April.

    More about this item

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism

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