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The Role of Patriotism in Explaining the TV Audience of National Team Games—Evidence From Four International Tournaments


  • Stephan Nuesch
  • Egon Franck


In the literature addressing the determinants of TV audiences in sports, both the absolute and relative playing strength of the opponents play a prominent role. Regarding national team competitions, however, this study conjectures that patriotism matters as well. Analyzing the Swiss TV audience at 2 World Cups and 2 European Football Championships, this study finds strong evidence that TV ratings are highly affected by the sizes of the groups of foreign residents affiliated with the teams playing on the field.

Suggested Citation

  • Stephan Nuesch & Egon Franck, 2009. "The Role of Patriotism in Explaining the TV Audience of National Team Games—Evidence From Four International Tournaments," Journal of Media Economics, Taylor & Francis Journals, vol. 22(1), pages 6-19.
  • Handle: RePEc:taf:jmedec:v:22:y:2009:i:1:p:6-19 DOI: 10.1080/08997760902724472

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    References listed on IDEAS

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