How Does Knowledge Coupling Affect Innovation Performance? The Mediation Role of Exploratory and Exploitative Innovation

The primary objective of this study is to investigate the impact of different types of knowledge coupling, complementary knowledge coupling, and alternative knowledge coupling, on the innovation performance of knowledge-intensive enterprises. The research further explores the mediating role of dual innovation, encompassing both exploratory innovation and exploitative innovation, in the relationship between knowledge coupling and enterprises innovation performance during the process of knowledge creation. Additionally, the study analyzes the moderating effect of environmental uncertainty on the link between dual innovation and innovation performance. The research sample is derived from survey data collected from 315 knowledge-intensive enterprises in China. The analytical approach employed is a hierarchical regression analysis model to test the proposed model. Results indicate that both knowledge coupling and dual innovation exert positive effects on innovation performance. Notably, exploratory innovation and exploitative innovation assume distinct mediating roles in the relationship between knowledge coupling and innovation performance, thereby constituting crucial factors in the practical realm of enterprise innovation. Regarding environmental uncertainty, the study reveals a significant moderating effect on the relationship between dual innovation and enterprises innovation performance, with varying degrees of influence. Environmental uncertainty positively regulates exploratory innovation and innovation performance, whereas it exerts a negative regulatory effect on exploitative innovation and firm innovation performance. The empirical findings of this study hold substantial significance for decision-makers and regulators within knowledge-intensive enterprises, offering insights into the consideration of both exploratory and exploitative innovation when pursuing innovation performance. Furthermore, the study contributes a fresh perspective to the fields of knowledge management and innovation management.