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Assimilation of Big Data Innovation: Investigating the Roles of IT, Social Media, and Relational Capital

Author

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  • Pratyush Bharati

    (University of Massachusetts)

  • Abhijit Chaudhury

    (Bryant University)

Abstract

In a knowledge-based economy with increasing competition, firms are under pressure to enhance their innovation capability. Social capital theory advances the idea that social capital promotes firm-level innovation. However, little is known about the process by which social capital of a firm translates into innovation outcomes such as implementation of big data initiatives. Little research has been done on what role information technology plays, if any, in this translation process. In this paper, we investigate how relational capital, a form of social capital, in the presence of social media and IT platforms, impacts innovation in the form of assimilation of big data technologies. The direct and indirect effects of the three variables: social media, relational capital and IT platform is studied. Direct effects of the three variables on big data innovation is established. Social media and IT platforms are found to significantly add to the positive relationship between relational capital and big data innovation.

Suggested Citation

  • Pratyush Bharati & Abhijit Chaudhury, 2019. "Assimilation of Big Data Innovation: Investigating the Roles of IT, Social Media, and Relational Capital," Information Systems Frontiers, Springer, vol. 21(6), pages 1357-1368, December.
    • Handle: RePEc:spr:infosf:v:21:y:2019:i:6:d:10.1007_s10796-018-9839-6
    DOI: 10.1007/s10796-018-9839-6
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    4. Calic, Goran & Ghasemaghaei, Maryam, 2021. "Big data for social benefits: Innovation as a mediator of the relationship between big data and corporate social performance," Journal of Business Research, Elsevier, vol. 131(C), pages 391-401.
    5. Carlos Ferreira & Alessandro Merendino & Maureen Meadows, 2023. "Disruption and Legitimacy: Big Data in Society," Information Systems Frontiers, Springer, vol. 25(3), pages 1081-1100, June.
    6. Shi Qiao & Qiankun Wang, 2021. "The Effect of Relational Capital on Organizational Performance in Supply Chain: The Mediating Role of Explicit and Tacit Knowledge Sharing," Sustainability, MDPI, vol. 13(19), pages 1-17, September.
    7. Amit K. Srivastava & Rajhans Mishra, 2023. "Analyzing Social Media Research: A Data Quality and Research Reproducibility Perspective," IIM Kozhikode Society & Management Review, , vol. 12(1), pages 39-49, January.
    8. Arora, Anshu Saxena & Sivakumar, K. & Pavlou, Paul A., 2021. "Social capacitance: Leveraging absorptive capacity in the age of social media," Journal of Business Research, Elsevier, vol. 124(C), pages 342-356.

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