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The impact of the EU accession process to the organizational culture of the companies operating in the transition countries

Author

Listed:
  • Goran B. Andjelic

    (Educons University, Faculty of Business in Service, Sremska Kamenica, Serbia)

  • Valentina Ivanic

    (Agency for balanced regional development of the AP Vojvodina, Novi Sad, Srebia)

  • Vladimir Dj. Djakovic

    (University of Novi Sad, Faculty of Technical Sciences, Novi Sad, Serbia)

Abstract

The aim of this research is to reveal the direction of change the cultural dimensions of companies in AP Vojvodina, when the Republic of Serbia as a country in transition was being included in the European division of labor. Foreign direct investments from EU countries are used as a method of transposing cultural patterns. The research methodology used here included the application of the Mann Whitney and the Chi square tests to compare the attitudes of the managers of these two groups of companies in AP Vojvodina. The results indicate that there is no statistically significant difference in the attitudes of managers of the two groups of companies, in terms of the questionnaire items that explore the power distance dimension. In AP Vojvodina, masculinity and individualism are still valued to a greater extent by the managers of companies with foreign capital than by those with domestic capital. Managers of the companies with foreign capital show a higher degree of uncertainty avoidance than those with domestic capital, which is contrary to authors’ expectations, though explicable in the context of the recessionary business conditions under which the research was conducted.

Suggested Citation

  • Goran B. Andjelic & Valentina Ivanic & Vladimir Dj. Djakovic, 2012. "The impact of the EU accession process to the organizational culture of the companies operating in the transition countries," Zbornik radova Ekonomskog fakulteta u Rijeci/Proceedings of Rijeka Faculty of Economics, University of Rijeka, Faculty of Economics and Business, vol. 30(2), pages 295-319.
    • Handle: RePEc:rfe:zbefri:v:30:y:2012:i:2:p:295-319
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    References listed on IDEAS

    as
    1. Anoop Madhok, 1997. "Cost, Value And Foreign Market Entry Mode: The Transaction And The Firm," Strategic Management Journal, Wiley Blackwell, vol. 18(1), pages 39-61, January.
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    More about this item

    Keywords

    organizational culture; competitiveness; transition countries;
    All these keywords.

    JEL classification:

    • A12 - General Economics and Teaching - - General Economics - - - Relation of Economics to Other Disciplines
    • D23 - Microeconomics - - Production and Organizations - - - Organizational Behavior; Transaction Costs; Property Rights
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • P27 - Political Economy and Comparative Economic Systems - - Socialist and Transition Economies - - - Performance and Prospects

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