IDEAS home Printed from https://ideas.repec.org/a/rbs/ijbrss/v12y2023i3p.html

Factors determining the marketing of products to townships amongst SMEs within the retail sector

Author

Listed:
  • Steven Kayambazinthu Msosa

    (Mangosuthu University of Technology)

Abstract

Steven Kayambazinthu Msosa Key Words:Township, retail, small and medium enterprises

Suggested Citation

  • Steven Kayambazinthu Msosa, 2023. "Factors determining the marketing of products to townships amongst SMEs within the retail sector," International Journal of Research in Business and Social Science (2147-4478), Center for the Strategic Studies in Business and Finance, vol. 12(3), pages 585-593, April.
    • Handle: RePEc:rbs:ijbrss:v:12:y:2023:i:3:p:
    DOI: 10.20525/ijrbs.v12i3.2500
    as

    Download full text from publisher

    File URL: https://www.ssbfnet.com/ojs/index.php/ijrbs/article/view/2500/1815
    Download Restriction: no
    File URL: https://doi.org/10.20525/ijrbs.v12i3.2500
    Download Restriction: no
    File URL: https://libkey.io/10.20525/ijrbs.v12i3.2500?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Aye, Goodness C. & Balcilar, Mehmet & Gupta, Rangan & Majumdar, Anandamayee, 2015. "Forecasting aggregate retail sales: The case of South Africa," International Journal of Production Economics, Elsevier, vol. 160(C), pages 66-79.
    2. Reena das Nair & Shingie Chisoro, 2015. "The expansion of regional supermarket chains: Changing models of retailing and the implications for local supplier capabilities in South Africa, Botswana, Zambia, and Zimbabwe," WIDER Working Paper Series 114, World Institute for Development Economic Research (UNU-WIDER).
    3. Gibbons, Stephen & Lyytikäinen, Teemu & Overman, Henry G. & Sanchis-Guarner, Rosa, 2019. "New road infrastructure: The effects on firms," Journal of Urban Economics, Elsevier, vol. 110(C), pages 35-50.
    4. Reena das Nair & Shingie Chisoro-Dube, 2015. "The expansion of regional supermarket chains: Changing models of retailing and the implications for local supplier capabilities in South Africa, Botswana, Zambia, and Zimbabwe," WIDER Working Paper Series wp-2015-114, World Institute for Development Economic Research (UNU-WIDER).
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Farai NYIKA & Mphokhethwa NDOU, 2023. "Investigating Customer Perceptions of Using Internet Services Providers’ Websites to Access Internet Services in Tembisa Township," Journal of Emerging Trends in Marketing and Management, The Bucharest University of Economic Studies, vol. 1(4), pages 18-26, December.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Reena das Nair & Namhla Landani, 2020. "Making agricultural value chains more inclusive through technology and innovation," WIDER Working Paper Series wp-2020-38, World Institute for Development Economic Research (UNU-WIDER).
    2. Grace Nsomba & Thando Vilakazi, 2021. "Barriers to entry and the role of African multinational corporations: Entrants in intermediate industrial products (inputs into construction)," WIDER Working Paper Series wp-2021-143, World Institute for Development Economic Research (UNU-WIDER).
    3. Altenburg, Tilman & Kulke, Elmar & Reeg, Caroline & Peterskovsky, Lisa & Hampel-Milagrosa, Aimée, 2016. "Making retail modernisation in developing countries inclusive: a development policy perspective," IDOS Discussion Papers 2/2016, German Institute of Development and Sustainability (IDOS).
    4. Channing Arndt, 2018. "New Data, New Approaches and New Evidence: A Policy Synthesis," South African Journal of Economics, Economic Society of South Africa, vol. 86(S1), pages 167-178, January.
    5. Reena das Nair & Shingie Chisoro, 2016. "The expansion of regional supermarket chains and implications for local suppliers: A comparison of findings from South Africa, Botswana, Zambia, and Zimbabwe," WIDER Working Paper Series 169, World Institute for Development Economic Research (UNU-WIDER).
    6. Teboho Bosiu & Thando Vilakazi, 2020. "Competition and inclusive regional economic growth in food production: Barriers to entry and the role of African multinational corporations," WIDER Working Paper Series wp-2020-88, World Institute for Development Economic Research (UNU-WIDER).
    7. Brian Chisanga & Olipa Zulu-Mbata, 2018. "The changing food expenditure patterns and trends in Zambia: implications for agricultural policies," Food Security: The Science, Sociology and Economics of Food Production and Access to Food, Springer;The International Society for Plant Pathology, vol. 10(3), pages 721-740, June.
    8. K Mercy Makhitha & Brian Soke, 2021. "Investigating the challenges for the development of independent retailers in South Africa," International Journal of Research in Business and Social Science (2147-4478), Center for the Strategic Studies in Business and Finance, vol. 10(7), pages 16-26, October.
    9. Reena das Nair & Namhla Landani, 2019. "The role of supermarket chains in developing food, other fast-moving consumer goods and consumer goods suppliers in regional markets," WIDER Working Paper Series wp-2019-59, World Institute for Development Economic Research (UNU-WIDER).
    10. Gazi Salah Uddin & Ou Tang & Maziar Sahamkhadam & Farhad Taghizadeh-Hesary & Muhammad Yahya & Pontus Cerin & Jakob Rehme, 2021. "Analysis of Forecasting Models in an Electricity Market under Volatility," ADBI Working Papers 1212, Asian Development Bank Institute.
    11. Leopoldo Laborda & Daniel Sotelsek, 2019. "Effects of Road Infrastructure on Employment, Productivity and Growth: An Empirical Analysis at Country Level," Journal of Infrastructure Development, India Development Foundation, vol. 11(1-2), pages 81-120, June.
    12. Muhammad Akhtar Tarar & Ammad Hassan Khan & Zia ur Rehman & Wasim Abbass & Ali Ahmed & Elimam Ali & Mohamed Mahmoud Sayed & Mubashir Aziz, 2022. "Evaluation of Resilience Parameters of Soybean Oil-Modified and Unmodified Warm-Mix Asphalts—A Way Forward towards Sustainable Pavements," Sustainability, MDPI, vol. 14(14), pages 1-13, July.
    13. Muvawala, Joseph & Sebukeera, Hennery & Ssebulime, Kurayish, 2021. "Socio-economic impacts of transport infrastructure investment in Uganda: Insight from frontloading expenditure on Uganda's urban roads and highways," Research in Transportation Economics, Elsevier, vol. 88(C).
    14. Wesley Marcos Almeida & Claudimar Pereira Veiga, 2023. "Does demand forecasting matter to retailing?," Journal of Marketing Analytics, Palgrave Macmillan, vol. 11(2), pages 219-232, June.
    15. Garcia-López, Miquel-Àngel & Herranz-Loncán, Alfonso & Tassinari, Filippo & Viladecans-Marsal, Elisabet, 2023. "Paving the way to modern growth: The Spanish Bourbon roads," Explorations in Economic History, Elsevier, vol. 90(C).
    16. Gabriel M. Ahlfeldt & Kristoffer Moeller & Nicolai Wendland, 2015. "Chicken or egg? The PVAR econometrics of transportation," Journal of Economic Geography, Oxford University Press, vol. 15(6), pages 1169-1193.
    17. Tran Tuan Anh, 2015. "Assessing the development potential of modern retail in Vietnam," HO CHI MINH CITY OPEN UNIVERSITY JOURNAL OF SCIENCE - ECONOMICS AND BUSINESS ADMINISTRATION, HO CHI MINH CITY OPEN UNIVERSITY JOURNAL OF SCIENCE, HO CHI MINH CITY OPEN UNIVERSITY, vol. 5(1), pages 31-40.
    18. De Borger, Bruno & Mulalic, Ismir & Rouwendal, Jan, 2025. "Productivity and wage effects of an exogenous improvement in transport infrastructure: Accessibility and the Great Belt Bridge," Regional Science and Urban Economics, Elsevier, vol. 114(C).
    19. Holl, Adelheid, 2016. "Highways and productivity in manufacturing firms," Journal of Urban Economics, Elsevier, vol. 93(C), pages 131-151.
    20. Riukula, Krista & Väänänen, Touko, 2024. "Estimating the Labour Market Impacts of Transport Projects in Finland," ETLA Working Papers 120, The Research Institute of the Finnish Economy.

    More about this item

    Keywords

    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:rbs:ijbrss:v:12:y:2023:i:3:p:. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Umit Hacioglu (email available below). General contact details of provider: https://edirc.repec.org/data/ssbffea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.