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The Emerging Markets of Africa: Business Opportunities for Central and Eastern Europe

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  • Gina M. Cook

Abstract

This paper discusses the increasing importance of emerging markets, particularly those in Africa, in terms of international business opportunities in the post-financial crisis period; while BRIC economies have received a lot of attention in the preceding decade, other emerging markets - especially in Africa - show indications of taking on more prominence in the upcoming period. In fact, at present, the continent of Africa represents one of the fastest growing markets in the world. This paper focuses on growth indicators and trends in the African markets as well as potential future international business opportunities; specifically, it examines the competitiveness of African nations, the business environments of countries in Africa, the continent's international trade situation and urbanization in Africa. The paper concludes with a brief discussion on existing business opportunities together with some challenges which remain on the continent.

Suggested Citation

  • Gina M. Cook, 2013. "The Emerging Markets of Africa: Business Opportunities for Central and Eastern Europe," Central European Business Review, Prague University of Economics and Business, vol. 2013(4), pages 30-38.
    • Handle: RePEc:prg:jnlcbr:v:2013:y:2013:i:4:id:62:p:30-38
    DOI: 10.18267/j.cebr.62
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    References listed on IDEAS

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    1. International Finance Corporation & World Bank, 2013. "Doing Business 2013 : Smarter Regulations for Small and Medium-Size Enterprises [Regulaciones inteligentes para las pequeñas y medianas empresas : resumen ejecutivo (Vol. 2)]," World Bank Publications - Books, The World Bank Group, number 11857, December.
    2. AfDB AfDB, . "Africa Competitiveness Report 2013," Africa Competitiveness Report, African Development Bank, number 456.
    3. repec:wbk:wboper:13331 is not listed on IDEAS
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    More about this item

    Keywords

    Big emerging markets; Africa; business opportunities;
    All these keywords.

    JEL classification:

    • M16 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - International Business Administration

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