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New Perspectives Regarding Change And Innovation Into Romanian Smes


  • Eduard Gabriel Ceptureanu

    () (Bucharest University of Economic Studies,)


Innovation is one of the major factor to contribute to success and competitiveness on an SMES, as these enterprises are vital for a healthy and sustainable economy. Literature consider innovativeness as one of the most important agent through which such businesses contribute to economic development. This is an even more important issue for country such Romania, where SMEs are often faced with inadequate business infrastructure and lack of support for entrepreneurs. We also consider that last years have been characterized by an increasingly dynamic, complex and unpredictable environment for businesses. Intense competition in the global market is compelling SMEs to leverage their capabilities and competencies in order to differentiate themselves in the marketplace, and improve their performance. In this paper, we explore factors that drive innovation activities and change in SMEs in Romania, and compare it with findings from other studies. We also consider that implementing changes has positive impact on products/services innovation while applying into specific organizational structures, peculiar on SMEs. In this research four types of product innovation are studied: product, process, line extension and radical radical product innovation. We also consider factors regarding percentage of highly skilled employees (T managers, knowledge oriented white collars), implementation of changed strategy, new/improved managerial techniques , SMEs age, region of developement, company dimension and legal type of organization. To generate additional insight in innovation, we also explore problems and obstacle to innovation and change. Literature considers that it is necessary to continuous change and improve SMES in order to be more sustainable and provide innovative products and services to the market If SMEs account for over 90% of businesses all over the world, and there is a growing need to create sustainable SMEs, then developing and implementing change is highest in making progress towards sustainability. This study is based on a research conducted on over 800 entrepreneurs from Romanian economy. We try to demonstrate the usability of the presented findings in practice in order to contribute to the development of SMEs in Romania.

Suggested Citation

  • Eduard Gabriel Ceptureanu, 2015. "New Perspectives Regarding Change And Innovation Into Romanian Smes," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 1087-1096, July.
  • Handle: RePEc:ora:journl:v:1:y:2015:i:1:p:1087-1096

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    References listed on IDEAS

    1. NICOLESCU Ciprian & CEPTUREANU Eduard, 2009. "Romanian entrepreneurial environment, key aspect in investment decision," Economia. Seria Management, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 12(1 Special), pages 234-239, July.
    2. Kaufmann, Alexander & Todtling, Franz, 2001. "Science-industry interaction in the process of innovation: the importance of boundary-crossing between systems," Research Policy, Elsevier, vol. 30(5), pages 791-804, May.
    3. Sebastian Ion CEPTUREANU & Eduard Gabriel CEPTUREANU & Alina TUDORACHE & Filip ZGUBEA, 2012. "Knowledge Based Economy Assessment in Romania," Economia. Seria Management, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 15(1), pages 70-87, June.
    4. Lipparini, Andrea & Sobrero, Maurizio, 1994. "The glue and the pieces: Entrepreneurship and innovation in small-firm networks," Journal of Business Venturing, Elsevier, vol. 9(2), pages 125-140, March.
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    Cited by:

    1. Sebastian Ion CEPTUREANU & Eduard Gabriel CEPTUREANU & Alina TUDORACHE, 2015. "Considerations of Managerial Change in Knowledge Based Organization," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 16(4), pages 461-470, October.

    More about this item


    entrepreneurship; change; innovation; SMEs; management;

    JEL classification:

    • L26 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Entrepreneurship
    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration
    • O30 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - General
    • O10 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - General


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