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Are Small Recipients Overlooked by Sponsors? An Empirical Note

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  • Björn Frank
  • Kurt Geppert

Abstract

This note presents an analysis of data collected on the revenue structure of cultural institutions in Berlin and Hamburg, with a focus on sponsoring. Ex ante there are some reasons why firms, when giving to the arts, might favour large recipients, but also some why they could favour smaller ones. For our sample we find that income from sponsoring per visitor is larger for smaller cultural institutions. Finally, we argue that these results can be considered as evidence for a at least partly altruistic motivation of sponsors. Copyright Kluwer Academic Publishers 2004

Suggested Citation

  • Björn Frank & Kurt Geppert, 2004. "Are Small Recipients Overlooked by Sponsors? An Empirical Note," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 28(2), pages 143-156, May.
  • Handle: RePEc:kap:jculte:v:28:y:2004:i:2:p:143-156
    DOI: 10.1023/B:JCEC.0000019574.70428.c7
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    References listed on IDEAS

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    1. Koenker,Roger, 2005. "Quantile Regression," Cambridge Books, Cambridge University Press, number 9780521845731.
    2. Abbing, Hans, 2002. "Why Are Artists Poor?," University of Chicago Press Economics Books, University of Chicago Press, edition 1, number 9789053565650, April.
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    5. John O'Hagan & Denice Harvey, 2000. "Why Do Companies Sponsor Arts Events? Some Evidence and a Proposed Classification," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 24(3), pages 205-224, August.
    6. Gordon Hughes & David Vines., "undated". "Deregulation and the Future of Commercial Television," Hume Papers 12, David Hume Institute.
    7. Orace Johnson, 1966. "Corporate Philanthropy: An Analysis of Corporate Contributions," The Journal of Business, University of Chicago Press, vol. 39, pages 489-489.
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