Does Relationship Quality Matter in Consumer Ethical Decision Making? Evidence from China
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Volume (Year): 88 (2009)
Issue (Month): 3 (October)
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- Muncy, James A. & Vitell, Scott J., 1992. "Consumer ethics: An investigation of the ethical beliefs of the final consumer," Journal of Business Research, Elsevier, vol. 24(4), pages 297-311, June.
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