Big Data Analytics and Firm Performance in the Hotel Sector
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References listed on IDEAS
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- Kwabena Abrokwah-Larbi, 2024. "The nexus between customer value analytics and SME performance in emerging market: a resource-based view perspective," Journal of Global Entrepreneurship Research, Springer;UNESCO Chair in Entrepreneurship, vol. 14(1), pages 1-20, December.
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Keywords
big data; big data analytics; hotel sector; dynamic capabilities; hotel performance;All these keywords.
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