Preventing Moral Crisis and Promoting Sustainable Development in Enterprises: A Study of Managers’ Moral Decision-Making

A moral crisis poses significant challenges to the success and sustainable development of a corporation. In this context, managers’ moral decision-making becomes paramount. Managers’ moral choices and actions directly impact the corporation‘s ability to effectively address these crises, ultimately shaping its outcomes and prospects. This study employs the extended theory of planned behavior (TPB) as a theoretical framework to explore the determinants that influence the moral decision-making process of managers. Specifically, the study introduces two new variables, namely, moral climate and moral self-efficacy, to enrich the existing theory. By employing structural equation modeling (SEM), the study examines the interrelationships among moral attitudes, subjective norms, perceived behavioral control, moral intentions, moral decision-making, and the two new variables. The research findings provide compelling evidence that both moral climate and moral self-efficacy have a substantial impact on the moral decision-making process of managers. Notably, moral self-efficacy emerges as a mediating variable in the relationship between moral climate and moral intention. The findings of this study hold significant value for the development of moral decision-making models and the theory of planned behavior, with practical implications that can assist organizations in achieving sustainable growth and success.