Examining the Moderating Role of Brand Loyalty among Consumers of Technology Products
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Cited by:
- Azin Yazdi & Sunder Ramachandran & Hoda Mohsenifard & Khaled Nawaser & Faraz Sasani & Behrooz Gharleghi, 2024. "The Ebb and Flow of Brand Loyalty: A 28-Year Bibliometric and Content Analysis," Papers 2402.13177, arXiv.org.
- Dariusz Dudek & Marcin Lipowski & Ilona Bondos, 2021. "Changing Energy Supplier on the Market with a Strong Position of Incumbent Suppliers—Polish Example," Energies, MDPI, vol. 14(13), pages 1-16, June.
- Luis Matosas-López, 2025. "The influence of brand credibility and brand loyalty on customer satisfaction and continued use intention in new voice assistance services based on AI," Journal of Marketing Analytics, Palgrave Macmillan, vol. 13(1), pages 180-201, March.
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