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Remembered experiences and revisit intentions: A longitudinal study of safari park visitors

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  • Barnes, Stuart J.
  • Mattsson, Jan
  • Sørensen, Flemming

Abstract

Tourism is an experience-intensive sector in which customers seek and pay for experiences above everything else. Remembering past tourism experiences is also crucial for an understanding of the present, including the predicted behaviours of visitors to tourist destinations. We adopt a longitudinal approach to memory data collection from psychological science, which has the potential to contribute to our understanding of tourist behaviour. In this study, we examine the impact of remembered tourist experiences in a safari park. In particular, using matched survey data collected longitudinally and PLS path modelling, we examine the impact of positive affect tourist experiences on the development of revisit intentions. We find that longer-term remembered experiences have the strongest impact on revisit intentions, more so than predicted or immediate memory after an event. We also find that remembered positive affect is temporally unstable and declines over time.

Suggested Citation

  • Barnes, Stuart J. & Mattsson, Jan & Sørensen, Flemming, 2016. "Remembered experiences and revisit intentions: A longitudinal study of safari park visitors," Tourism Management, Elsevier, vol. 57(C), pages 286-294.
    • Handle: RePEc:eee:touman:v:57:y:2016:i:c:p:286-294
    DOI: 10.1016/j.tourman.2016.06.014
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    References listed on IDEAS

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    9. Jang, SooCheong (Shawn) & Namkung, Young, 2009. "Perceived quality, emotions, and behavioral intentions: Application of an extended Mehrabian-Russell model to restaurants," Journal of Business Research, Elsevier, vol. 62(4), pages 451-460, April.
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    Cited by:

    1. Kerstin Bremser & María del Mar Alonso-Almeida, 2017. "Sharing Economy and Tourism: Lights and Shadows," MIC 2017: Managing the Global Economy; Proceedings of the Joint International Conference, Monastier di Treviso, Italy, 24–27 May 2017,, University of Primorska Press.
    2. Li Jiang & Thomas Eck & Soyoung An, 2022. "A Study on the Effect of Emotional Solidarity on Memorable Tourism Experience and Destination Loyalty in Volunteer Tourism," SAGE Open, , vol. 12(1), pages 21582440221, March.
    3. Hermawan, Hary & , Santosa & Sinangjoyo, Nikasius Jonet, 2022. "The Significance of Tourism Attraction and Social Media Promotion on The Interest of Return Visit," OSF Preprints q5npu, Center for Open Science.
    4. Simona Franzoni & Michelle Bonera, 2019. "How DMO Can Measure the Experiences of a Large Territory," Sustainability, MDPI, vol. 11(2), pages 1-14, January.
    5. Vada, Sera & Prentice, Catherine & Hsiao, Aaron, 2019. "The role of positive psychology in tourists’ behavioural intentions," Journal of Retailing and Consumer Services, Elsevier, vol. 51(C), pages 293-303.
    6. Kim, Youngsoo & Ribeiro, Manuel Alector & Li, Gang, 2022. "Tourism memory, mood repair and behavioral intention," Annals of Tourism Research, Elsevier, vol. 93(C).
    7. Shuvam Chatterjee & Pawel Bryla, 2023. "Mapping consumers’ semi-conscious decisions with the use of ZMET in a retail market setup," DECISION: Official Journal of the Indian Institute of Management Calcutta, Springer;Indian Institute of Management Calcutta, vol. 50(2), pages 221-232, June.
    8. Wang Danni & Cheung Catherine & Liu Adrienne Tingyao, 2023. "Understanding Memorable Tourism Experience: Long-Term Memory System and Revisit Intention," European Journal of Tourism, Hospitality and Recreation, Sciendo, vol. 13(2), pages 125-141, December.
    9. Jian Ming Luo & Chi Fung Lam & Hongyu Wang, 2021. "Exploring the Relationship Between Hedonism, Tourist Experience, and Revisit Intention in Entertainment Destination," SAGE Open, , vol. 11(4), pages 21582440211, October.
    10. Xin Chen & Zhen-feng Cheng & Gyu-Bae Kim, 2020. "Make It Memorable: Tourism Experience, Fun, Recommendation and Revisit Intentions of Chinese Outbound Tourists," Sustainability, MDPI, vol. 12(5), pages 1-24, March.
    11. Vesna Babić-Hodović & Alisa Mujkić & Maja Arslanagić-Kalajdžić, 2023. "We need both brand love and emotional attachment: a serial mediation framework toward addictive buying and loyalty," Journal of Brand Management, Palgrave Macmillan, vol. 30(1), pages 9-33, January.
    12. Sizhen Lai & Shuning Zhang & Ling Zhang & Hsien-Wei Tseng & Yan-Chyuan Shiau, 2021. "Study on the Influence of Cultural Contact and Tourism Memory on the Intention to Revisit: A Case Study of Cultural and Creative Districts," Sustainability, MDPI, vol. 13(4), pages 1-17, February.

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