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Antecedents of successful diffusion of breakthrough innovations past the formative phase: Perceptions of innovation-engaged practitioners

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  • Talavera Fabra, Irene
  • Ghobadian, Abby
  • Troise, Ciro
  • Bresciani, Stefano

Abstract

Many promising breakthrough innovations (BTIs) fail to diffuse beyond the formative phase, adversely impacting social and economic outcomes. Why this is the case is unclear. We advance knowledge by identifying the general antecedents of innovation success - irrespective of innovation type or phase - shared between at least two of the four principal innovation theories. These shared general antecedents of success underpin a survey instrument used to identify antecedents of successful diffusion of BTIs past the formative phase and the nature of their contribution from the perspective of two different types of practitioners – innovation-engaged entrepreneurs and R&D executives. Ascertaining the views of practitioners is pertinent to determining the utility of theory and its practical applicability. Our analysis points to: (a) the practical utility of the theoretical antecedents of innovation; and (b) the disproportionate influence of some of the general antecedents of success on the diffusion of BTIs past the formative phase. We found that characteristics of interaction, legitimisation process, trust, and catalytic actors play a critical role. On the other hand, effect of formal and informal institution and power asymmetry was ambiguous. Finally, there were differences between perceptions of practitioners pointing to the importance of practitioner type as a contextual factor.

Suggested Citation

  • Talavera Fabra, Irene & Ghobadian, Abby & Troise, Ciro & Bresciani, Stefano, 2023. "Antecedents of successful diffusion of breakthrough innovations past the formative phase: Perceptions of innovation-engaged practitioners," Technovation, Elsevier, vol. 127(C).
    • Handle: RePEc:eee:techno:v:127:y:2023:i:c:s0166497223001621
    DOI: 10.1016/j.technovation.2023.102851
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    References listed on IDEAS

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    1. Utterback, James M & Abernathy, William J, 1975. "A dynamic model of process and product innovation," Omega, Elsevier, vol. 3(6), pages 639-656, December.
    2. Dziallas, Marisa & Blind, Knut, 2019. "Innovation indicators throughout the innovation process: An extensive literature analysis," Technovation, Elsevier, vol. 80, pages 3-29.
    3. Gyeongcheol Cho & Heungsun Hwang & Marko Sarstedt & Christian M. Ringle, 2020. "Cutoff criteria for overall model fit indexes in generalized structured component analysis," Journal of Marketing Analytics, Palgrave Macmillan, vol. 8(4), pages 189-202, December.
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    Cited by:

    1. Danneels, Erwin & Colarelli-O'Connor, Gina, 2025. "From new venture idea to viable business: Breakthrough innovation capability in established firms," Technovation, Elsevier, vol. 141(C).
    2. Hui Guang & Ying Liu & Jiao Feng & Nan Wang, 2024. "Smart Manufacturing and Enterprise Breakthrough Innovation: Co-Existence Test of “U-Shaped” and Inverted “U-Shaped” Relationships in Chinese Listed Companies," Sustainability, MDPI, vol. 16(14), pages 1-19, July.
    3. Lai, Jiun-Yan & Hung, Shih-Chang, 2025. "A socio-cognitive analysis of innovation diffusion: Interventionism and substantiveness," Technological Forecasting and Social Change, Elsevier, vol. 210(C).
    4. Hongyi Chen & Turuna Seecharan & Chen Feng, 2024. "Promoting the Diffusion of Sustainable Innovations through Customer Education—A Case of the Cosmetic Industry," Sustainability, MDPI, vol. 16(6), pages 1-17, March.
    5. Modgil, Sachin & Gupta, Shivam & Kar, Arpan Kumar & Tuunanen, Tuure, 2025. "How could Generative AI support and add value to non-technology companies – A qualitative study," Technovation, Elsevier, vol. 139(C).

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